Having a great business idea is just the beginning. It's essential to commit to your vision to evaluate (and/or achieve) it successfully. Over the last decade, I've encountered numerous clients with promising ideas, yet they never delve into the cruc...
It's crucial to distinguish between symptoms and causes when addressing issues in your tech. This concept is akin to understanding the difference between "effect" and "affect" in the context of your business operations.Effect (noun) "change that resu...
As we kick off the new year, this newsletter will be different. Instead of my usual goal of providing thought-provoking tech tips & topics, I’m excited to say McNary Marketing & Design’s 10th anniversary is coming up on Sunday, January 14, 20...
As we reflect on another transformative year in our modern world, it's evident that tech continues to be a game-changer for business. This is true for those who continue to use the ever-growing list of business systems (CRM, ERP, HRM, SCM, etc.) to e...
As the year draws close, it's a perfect time to reflect on your business journey and prepare for future opportunities. Regarding your technology usage, leveraging hindsight and foresight is crucial for success.Hindsight: Let's take a moment to review...
For nearly a decade, I have used a simple 3-level model for considering your website build options. The different approaches you can take are based on your current goals, future plans, and budget:Page Builders (Do It Yourself)Page builders like Squar...
This weekend is upon us! We (hopefully) use this time to recharge and spend time with our friends and family. But I doubt you will take much time from your tech this weekend. As I get mid-age-old and mature as a professional, I've learned despite my...
When making big decisions, clear expectations, priorities, and flexibility are essential. I have been reminded of this as I am looking for a new family vehicle to accommodate my family's needs.My teen boys (adult size now!), wife, and I need a vehicl...
Breaking your tech projects down into smaller, more manageable phases can allow you to get started faster, brings valuable insights, and can improve your overall output.This approach allows you to focus on gathering more information and refining your...
I want to share a cautionary tale highlighting the importance of holistic planning when implementing technologies. A past client (name withheld to protect the innocent!) sought to expand their reach through an e-commerce website. However, their lack...
