John Ashworth

John Ashworth

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The Touchpoints That Make You Unforgettable
The Touchpoints That Make You Unforgettable

...a marketing and business story from the road. which one would you choose?

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Dec 14, 2025
Why passive funeral homes will lose 40% of their pre-need market share in the next 3 years, and how to be on the winning side.
Why passive funeral homes will lose 40% of their pre-need market share in the next 3 years, and how to be on the winning side.

there’s a mountain of opportunity in engaging people who are already interested in getting this done, but whose interest needs to be captured and acknowledged and nurtured.

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Dec 10, 2025
The $150,000 Question That Could Transform Your Funeral Home
The $150,000 Question That Could Transform Your Funeral Home

I like you 🤓

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Dec 03, 2025
Snow Day livestream test - checkout the storm or join me for a conversation 🤓
Snow Day livestream test - checkout the storm or join me for a conversation 🤓

Holiday breaks are always a great opportunity for innovation...there is magic in the air, I can feel it. -John

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Nov 29, 2025
Navigating the Future of Funeral Home Marketing: Why Waiting Is No Longer an Option
Navigating the Future of Funeral Home Marketing: Why Waiting Is No Longer an Option

...most funeral homes are still acting like it’s 2012. Or 1998. Or pick your favorite era before the world got swallowed by AI-driven everything.

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Nov 21, 2025
How grief shapes the things we build, and the people we become
How grief shapes the things we build, and the people we become

“What I Would Give to Share Another Brownie With David.”

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Nov 10, 2025
They thought they had time, but they were wrong...
They thought they had time, but they were wrong...

Watch now (24 mins) | This is the future of not just pre-need, but the funeral busiess as a whole. A new world where you take full control over your business and your future. Especially when it comes to pre-need

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Nov 09, 2025
🇺🇸 It’s Not Supposed to Be Like This
🇺🇸 It’s Not Supposed to Be Like This

A Johnny Renaissance Reflection on America’s Quiet Surrender

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Nov 08, 2025
The phone call that stopped me cold
The phone call that stopped me cold

Why Waiting to Funeral Plan Is the Worst Kind of Procrastination…

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Nov 03, 2025
Funeral Homes and the Coming AI Divide
Funeral Homes and the Coming AI Divide

The funeral homes that survive the next decade will not be the ones with the most history or the prettiest buildings. They’ll be the ones that think differently about technology.

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Nov 01, 2025
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John Ashworth

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-John


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