Why You’re Burned Out (Even Though You Love Your Work)

You love what you do. So why does it still feel like you're drowning?In this episode, Justin sits down with Jake Prieur (founder of VideoScale) to unpack a hard truth every marketer, entrepreneur, and leader eventually faces: loving your work doesn’t...

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Sep 30, 2025
♻️ how I tripled our results by doing way less work

When I joined a startup a few years back, I went from being part of a 10-person content team…to being the content team.When I got there, there was no strategy. Every Monday morning, we’d sit down and ask the same question:“What content are we putting...

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Aug 10, 2025
♻️ the best metric you’re not using (yet)

My friend (and amazing marketer) Jess Cook introduced me to something a few years ago called the Repurposing Multiplier.It's a simple formula that shows the true reach of your content after it gets chopped, clipped, emailed, and distributed.Let's say...

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Jul 19, 2025
♻️ the system behind my weekly content output

Distribution First Academy is opening in July. Join the waitlist here.Some folks will tell you the secret to marketing is “showing up everywhere.”More posts. More platforms. More long work days trying to squeeze out as much as we can before it goes s...

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Jul 12, 2025
♻️ what saved me during a brutal week

Distribution First Academy is opening in July. Join the waitlist here.“You don’t rise to the level of your goals. You fall to the level of your systems.” — James ClearYou ever have one of those weeks where Monday morning looks promising… and then by...

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Jun 28, 2025
♻️ the 3 buckets that break (or scale) your content

Most content teams make one of two mistakes:They either only rely on SEO...Or they throw everything on social and hope it goes viral.But great distribution isn’t one-dimensional.It lives in 3 buckets:Bucket #1: SEOThink long game. SEO is compounding,...

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Jun 21, 2025
What We Learned Analyzing 50+ B2B YouTube Channels

What do you learn when you analyze 50+ B2B YouTube channels? Well, some of our assumptions are completely wrong. And some of what we found was shocking. In this episode, we break down why most business content gets ignored, what actually drives perf...

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Jun 03, 2025