♻️ the system behind my weekly content output

Jul 12, 2025 12:16 pm

Distribution First Academy is opening in July. Join the waitlist here.


Some folks will tell you the secret to marketing is “showing up everywhere.”


More posts. More platforms. More long work days trying to squeeze out as much as we can before it goes stale.


But...it's not as simple as hitting a button and getting your content out on every platform.


Your effectiveness as a marketer doesn’t come from more hustle. It comes from structure.


Without a system, you stay stuck in reactive mode. You're scrambling every week to figure out what to post and where.


But once you’ve got a repeatable plan, everything changes.


You stop guessing. You stop reinventing. And you start making massive "up and to the right" progress.


That’s what happened to me.


As a solo content marketer, I went from overwhelmed and inconsistent…

to publishing 15+ pieces of content a week.


And it’s not complicated.


But it does require a shift in how you think about content.


So I broke it all down in a short LinkedIn video. You’ll see exactly how I map content from one core idea into an entire week’s worth of posts without burning out.


Hope you have a great week!


Justin


PS – Want to figure out what to say, where to post, and how to show up consistently in just 90 days? Distribution First Academy is opening soon. Join the waitlist here.

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