Most funeral homes, consultants, and even tech companies are still stuck explaining themselves the hard way—through brochures, long phone calls, or clunky websites that nobody reads.That’s outdated.The truth? The fastest way to generate leads, close...
🚨 Funeral directors: this isn’t a trend.It’s a transformation.Just like websites replaced the Yellow Pages…Just like email replaced the fax machine…AI is about to replace every part of your business that refuses to adapt.But here’s the twist—this is...
Everywhere you look, there’s another big-dollar platform promising the world…But when you need them most?It’s 4:30 p.m., you’ve got grieving families calling, and the answer you get is:"We’ll get back to you in 24 hours."I’ve been in this game for ne...
Too often, funeral home growth strategies feel like a game of chance—the right timing, the perfect marketing, hoping something sticks.But what if real growth isn’t about luck? It’s about purposeful action. Building trust. Engaging meaningfully. L...
Here’s a Substack-ready draft built from your podcast script, keeping your edge and expanding the ideas for a longer-form read.Stop Waiting. Start Marketing.Some advice in the funeral profession isn’t just wrong — it’s dangerous.It’s the kind of advi...
Because if 2025 to 2027 is truly our generation’s Industrial Revolution moment—and I believe it is—then sitting on the sidelines isn’t cautious.It’s reckless.This kind of innovation doesn’t just cut costs or save time.It reshapes your business.It res...
No real pipeline.No consistent nurturing of leads.No ownership of their pre-need program.That’s where I come in.Over the last 9 years in the funeral profession, and the last 3 working inside the trenches of pre-need sales, I’ve seen the same story pl...
Create the Vacuum That Pulls You Forward 🚀Ever feel like you’re grinding away but not actually moving forward? Here’s the game-changer: create a vacuum that pulls you forward.Mark Zuckerberg figured this out early—Facebook always had 10X the bandwid...
the ash flash is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.Hey everyone, Johnny Renaissance here with some rapid-fire, tactical ways to sharpen your writing, make your conten...
This is a free preview of a paid episode. To hear more, visit theashflash.substack.comCheck One, Two: A Gym Story and Life LessonsJohn Ashworth here, a.k.a. Johnny Renaissance. Let me start with a story that hits home on so many levels.At the gym, th...