Dear ,Thank you for joining us for the Journeys that sell summit your presence and participation truly made it special.As I recount the months of preparations it's taken to put this together, I'm extremely grateful to you for your support.As a valued...

Hello, ,Ever wonder why some travel brands get booked fast while others struggle?It’s not just about offering great trips. It’s about saying the right things to the right people.Here’s how to do it:Know Who You’re Talking ToAre they solo travelers, f...

Hello, If you’re not using LinkedIn to attract bookings, you’re missing out.Next week, we’re hosting LinkedIn 101: The Tour Operator Guide to LinkedIn Sales, where you’ll learn how to use LinkedIn to connect with the right clients and boost your sale...

Hey ,A tour operator once told me they had plenty of website visitors but barely any bookings.Their tours were amazing.Their prices? Competitive. But travelers weren’t clicking that "Book Now" button.So, they tested something new—personalization.Here...

Hi ,Most tour operators think LinkedIn isn’t for them. “It’s for corporate jobs.” “It won’t help me sell tours.” “My clients aren’t on LinkedIn.”But here’s the truth: LinkedIn is a goldmine for tour operators who know how to use it.It’s not just a pl...

Hey, ,A travel agent once told me about a safari package they couldn’t sell. The price was great, the location was perfect, and it was a once-in-a-lifetime experience.But no one was booking.They tried everything, more social media posts, discoun...

Hello, We all love free stuff. Free Wi-Fi? Amazing. Free samples at the mall? Yes, please.But when it comes to business tools, “free” isn’t always a win.Free tools can be great, until they slow you down, limit features, or slap their logo everywhere...

What if your tours showed up exactly when travelers are ready to book?That’s what geotargeting does—it helps you market your trips based on where people are.Geotargeting lets you market your trips based on a traveler’s location.Showing a safari packa...

Hi ,Let’s start with a big thank you.Thank you for the stories you tell, the passion you bring, and the experiences you create.Thank you for the long walks, the early mornings, and the endless questions you answer with a smile.Thank you for making tr...

 Hi ,Would you book a trip with a brand you don’t trust? Probably not.Travelers don’t just buy trips—they buy confidence. Confidence that their money is safe. Confidence that their experience will be as promised. Confidence that they’re mak...