Hi there,As you know, I like to keep the VIP Email Newsletter short. That said, I don't know if that's what YOU want, but here's why I do it.All of us are being bombarded with content, 24/7. I want to limit that. And I feel that keeping things short...

Hey there!I've been heads-down on something new - a practical guide I wrote for anyone about how to use ChatGPT or any other AI chat platform, to research and choose a franchise the smart way.It's almost ready to go live, but before it does, I want a...

Hi there!This week, I want to give you a reminder about what owning a franchise gets you. As opposed to trying to start AND run a business all by yourself. For starters, nobody succeeds alone in business.Franchising surrounds you with support systems...

Hi there,Having an exit strategy doesn't mean you expect to fail in your franchise business. On the contrary, knowing where you're going sets you up for success.In my experience, an exit strategy is the last thing on an aspiring franchisees mind. But...

Hi there,I shared this on LinkedIn, and it's important. Does One Successful Franchisee in One Location Mean Anything?A successful franchise in one location doesn’t guarantee success in yours. In reality, you need to understand YOUR specific territory...

Hi there,When you're doing your research on a franchise opportunity you like, it's tempting to pick up the phone to call franchisees your franchise representative at headquarters sent you contact information for. But, if you ONLY call them, you're ma...

Hi there, Getting invited to a Franchise Discovery Day is exciting. It means you've made it through the initial screening process and the franchisor wants to meet you face-to-face. But here's what most people don't realize going in.Discovery Day isn'...

Hi there,At the heart of any successful franchise business lies a robust and extensively tested business system. A “proven” one if you will. Well, most of the time. Newer franchise opportunities need to be tweaked at first. Anyway...This system serve...

Hello there!If you're thinking of buying a franchise that requires a physical location, this week's VIP Email Newsletter is for you. In an article I wrote for one of my strategic partners, Franchise Direct, I go over the "5 Things That Determine if a...

Hi there,I'm writing from Cleveland, Ohio, where it's currently 8 degrees. Nice.And that's why I thought I'd share an article I wrote. It's titled:"5 Franchise Categories That Get Hot When the Temperature Gets Cold"It will get you thinking about some...