π Reading time: 4 - 5 minutesHey , πBrands are everywhere. But what makes a good brand? As founders and entrepreneurs, I am sure we've given this some thought. But wait, I have an even better question for you.Do you want to build a powerful brand a...
π Reading time: 4 - 5 minutesHey , πIf there's one observation I have made working with some of the best marketers over the years, it is this.ππ»The best growth marketers don't aim to be right. They aim to be less wrong every time."Wait, what the...
π Reading time: 5 - 6 minutesHey , πIs your startup suffering from Go To Market bloat?But first, what is Go To Market bloat? π€It's a common problem that can sink even promising companies. GTM bloat is like overpacking for a trip you haven't planne...
π Reading time: 5 - 6 minutesHey , πApart from getting some R & R, connecting with family and friends and enjoying the summer, the summer holidays also give us a chance to upskill ourselves.I.e. invest in our continuous learning. That is someth...
π Reading time: 4 - 5 minutesHey , πDid you know that Domino's secret sauce isn't in their pizza? It's in their mindset.π§ Former Domino's CEO Patrick Doyle nailed it years ago. "Domino's is a technology company as much as a pizza company."OK, I'm p...
π Reading time: 4 - 5 minutesHey , πI know we're in the middle of the summer holidays but one of the things that happens right after summer is a surge in hiringHaving worked with a plethora of startups over the last few years, I have one message to...
π Reading time: 5 - 6 minutesHey , πLet's dive into this week's edition where you will check out:Growth or Revenue - what's important to your startup?The UK Set To Drive Economic Growth using AIUnlock the Future of Automation at ZapConnect 2024!Tra...
π Reading time: 4 - 5 minutesHey , πIt's been a hectic week and the CrowdStrike disaster made it worse for a lot of us.Goes to show you that over-reliance on technology can lead to disaster. In fact, we've linked to an article by CNBC on why expert...
π Reading time: 5 - 6 minutesHey , πSo the Euros have ended and England almost went all the way. And then they stumbled.But you know what? That's OK.There are millions of people (myself included) who are judging and analyzing what went wrong.But th...
π Reading time: 5 - 6 minutesHey , πWhat if I told you tracking MQLs is holding you back?If you're a B2B marketer at a startup or an established SMB, this will resonate with you.....and I have news for you - it's time to rethink your approach.Full...