A Mid-Year Note for Builders Like You

Hi there,This week’s Rework Dispatch is a mid-year check-in.For the solopreneur. The founder. The person quietly building something real.Here’s what I’ve been thinking about lately — and maybe it’ll help you too:→ You don’t need to have it all figure...

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Jun 28, 2025
When You Need to Sell

THE REWORK DISPATCHSaturday 21 June 2025When You Need to SellLet me be honest: I need sales right now.Not in a “marketing funnel” way, in a real, human way. Things are tight. And yet — I also want to show up with value, not desperation. I w...

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Jun 21, 2025
Showing Up Is the Real Work

The Rework DispatchA weekly letter about building a better life through one-person businessBy Alan Williams | rework.co.zaThis week I ran a 5-day sprint for ClearShift — not to “scale” anything, just to move forward. We visited professionals on shift...

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Jun 14, 2025
Day 1: Show Up Anyway

The Rework DispatchA weekly letter about building a better life through one-person businessBy Alan Williams | rework.co.zaThis week, we visited some of the hospitality professionals we’d helped place through ClearShift.Just a quick check-in, no...

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Jun 07, 2025
The 7 Japanese Rules That Changed How I Work (and Live)

I’ve never liked the word “discipline.” It always sounded cold, harsh, like something imposed on you. But then I came across 7 Japanese concepts that reframed it completely.They weren’t about control. They were about presence. Awareness. Progress.Her...

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May 31, 2025

We often think of AI for content or chatbots. But one platform I worked with used it for ops. They plugged all their user onboarding forms into AI. It flagged errors, sorted profiles, and even suggested missing info. That freed up their team to focus...

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May 23, 2025

When I started ClearShift, I didn’t care what it looked like. There was no logo.No brand colours.No pitch deck.No “platform.” All I cared about was one thing:→ Can I match the right professional with the right establishment? So I did it manually.What...

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May 22, 2025

A founder I worked with wanted to raise funding to build their platform.But they hadn’t even tested if people wanted the thing. We pulled back the build. We used manual onboarding, DMs, and spreadsheets. Guess what? It worked. We proved demand first....

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May 22, 2025

Every marketplace has this moment: you’ve got one side signed up, and now the other won’t budge. One founder I worked with had 200+ sellers ready. But no buyers. We shifted all efforts to creating demand. The platform didn’t need more supply — it nee...

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May 19, 2025

Getting the first 100 users for a platform is often the hardest part.It’s where most early platforms stall – not because of bad ideas, but because of slow early momentum. Smart use of AI can speed up this fragile stage by helping you: You don’t need...

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May 14, 2025

Ten years ago, Luke Wroblewski said we should design for mobile first. Not because mobile was better. But because it forced us to unlearn old habits. To strip away the fluff. To start from constraints. And in doing so, we built better things — for ev...

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May 13, 2025