THE REWORK DISPATCH

Saturday 21 June 2025

When You Need to Sell

Let me be honest: I need sales right now.

Not in a “marketing funnel” way, in a real, human way. Things are tight. And yet — I also want to show up with value, not desperation. I want to help first, like I always have.

That’s the tension, isn’t it?

• How do I stay true to my mission when money is tight?
• Can I be both generous and strategic?
• Is it possible to sell without feeling like I’m selling out?

Here’s what I’m learning:

• Clarity sells. When I say exactly who I help and how, things move.
• Consistency matters more than magic. Posting, sharing, connecting — it works.
• Helping IS selling. When people feel seen, they want more.

So I’m shifting slightly.

For the next few weeks, I’ll still write from the heart — but I’ll also be clearer about how I can help.

“If you’re a solopreneur or platform founder trying to make something real — I can help you build smarter, faster, and without wasting time or money.”

I offer practical advisory sessions to:

• Validate your idea or model
• Plan a no-code launch
• Use AI to accelerate your work
• Untangle what’s not working

You can see more here: www.rework.co.za

Or just reply — I’m always up for a real chat.

And if you’re not in a buying moment? No stress. Keep reading, keep building. I’ll be here every Saturday, rain or shine.

– Alan

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