5 Sponsorship Insights Every Racer Needs to Know

This week, Tyler Cooke has graciously contributed his thoughts on 5 sponsorship insights that every racer needs to know based on his personal experience. Tyler Cooke is a dedicated racing driver with over a decade of experience in motorsports. He has...

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Oct 28, 2024
MSA4 To Revive South African Single-Seater Racing

MSA4 is set to revive South African single-seater racing as the new F4-inspired class replaces the country’s aging F1600 championship. You will find out how and why the class was created in this week’s Driver Development Roundup. I also have advice o...

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Oct 28, 2024
How Taylor Swift Changed Formula 1

How Taylor Swift has changed Formula 1 is just one of the stories covered in this week’s Business of Motorsport. I also have news on where race drivers stand in the list of the 50 most marketable athletes, the costs of putting on the Grand Prix of Ar...

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Oct 25, 2024
Hyundai Announces Hyundai N Virtual Cup

Hyundai has announced the Hyundai N Virtual Cup and in this week’s edition of the Sim Racing Roundup you will find all the details. You will also see how a sim racer became a real-life champion, details on a hybrid sim racing team as they expand into...

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Oct 23, 2024
Boosting Your Sponsorship ROI

Boosting your sponsorship ROI is just one of the topics covered in this week’s Business of Being a Race Driver. You will also find out if performance drives sponsorship, get advice on using networking for sponsorship acquisition and get 5 examples of...

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Oct 22, 2024
Finding the right brake pressure

Finding the right brake pressure is critical for any race driver to understand and this week, Motorsport Prospects contributor and founder and CEO Baseline Driver Training Tommy Schröter explains how to go about it. If we assume that the car’s brake...

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Oct 21, 2024
The Path To Race Supercars

The path you need to take to race Supercars is just part of this week’s Driver Development Roundup. I also have news on Mazda’s two driver development shootouts, a new program supporting young New Zealand race drivers and a look at the varied develop...

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Oct 21, 2024