How Erik Evans landed Coca-Cola for his upcoming IMSA GT4 drive is just one of the topics covered in this week’s Business of Being a Race Driver. I also have some great sponsorship advice videos, podcast episodes and more that will help you in your q...
Not all journeys to motorsports are the same. Sometimes they come later, sometimes they come through an unexpected discovery of a new talent. In this case, the love of motorsport came from a love of science, and the journey has been a lifelong desire...
Jamie Chadwick’s grassroots driver development programs could bear fruit in Formula E in the future and in this week’s Driver Development Roundup you will find out how. You will also learn about Indy NXT, Asian arrive and drive karting and more! Beco...
Formula 1’s calendar complications are just some of what is covered in this week’s Business of Motorsport Roundup. I also have news of a possible FIA/ACO split, the latest sponsorship deals and more. Motorsport Industry News Formula 1 Announces 2027...
Sim racing is no longer just a way to practice between races—it is increasingly becoming a pathway into real-world motorsport. From helping drivers learn the brand-new Madring before ever turning a real wheel there, to preparing competitors for Saudi...
Lola’s sustainable motorsport strategy is impressive at such an early stage and in this week’s Sustainable Motorsport Roundup you will find out what is next. I also have details on a potential Toronto EPrix and more. Sustainable Motorsport News How S...
This week the Motorsport Prospects Podcast features Mick Gomme of Go Motorsport Management. Mick explains how crucial it is to have a plan so you don’t waste time or money. In this episode we discuss: Additional Resources Mentioned: Listen to the ful...
Racing in the heat is just one of the racecraft tips you’ll learn in this week’s Racecraft & Race Cars Roundup. I also have details on how the FIA plans to support and invest in grassroots rallying, a closer look at the Ferrari 296 GT Modificata,...
Understanding motorsport sponsorship pricing is just some of what is covered in this week’s Business of Being a Race Driver. I have a lot of videos that pack in a lot of advice on what sponsors want and more, so it literally pays to pay attention! Th...
“Build the athlete before the driver” — it’s a simple concept, but one that can have a major impact on race driver development. In this week’s Driver Development Roundup, I explore what it means and why developing the complete athlete should come bef...
