Formula E’s Influencer Marketing Strategy

Formula E’s influencer strategy is just one of the topics covered in this week’s Sustainable Motorsport Roundup. I also have details on the new IMSA Michelin Sustainability in Racing Award, sustainable race fuel at the gas pumps and more. Sustainable...

Read More
Jan 29, 2026
Max Verstappen Says Sim Racing Shapes Future Talent

Max Verstappen says that sim racing will shape future racing talent, and David Cook from Racing Prodigy agrees. Find out why in this edition of the Sim Racing Roundup. I also have advice on setting up a sim rig in a small room with a small budget and...

Read More
Jan 28, 2026
Prototype Cup Europe Introduced For 2026

The Prototype Cup Europe is being introduced by Creventic for 2026 and in this week’s Racecraft & Race Cars Roundup I have the details. I also have more racecraft tips, 2026 calendar news and details on the new Aston Martin Experiences program. R...

Read More
Jan 28, 2026
Getting That First Motorsport Sponsor

Getting that first motorsport sponsor is key and this week on The Business of Being a Race Driver you will get advice from pros that have been there. You will also learn why legal advice is important before signing a contract plus more motorsport spo...

Read More
Jan 27, 2026
Audi Launches Driver Development Program

Audi has launched a driver development program and in this week’s Driver Development Roundup you will find out why. I also have advice on the mindset you need to achieve your goals, why quitting is not an option and more! Becoming a Professional Race...

Read More
Jan 26, 2026
Formula E Becomes a Certified B Corp

Formula E has become a certified B Corp and, in this week’s Sustainable Motorsport Roundup you will find out why. I also have the details on how Mercedes F1 are continuing to push the sustainability envelope and much more! Sustainable Motorsport News...

Read More
Jan 22, 2026