Pivoting from Single-Seaters to Endurance Racing

This week you will learn about how one driver pivoted from single-seaters to endurance racing and why. I also have details on a major research initiative on the untapped potential of female drivers in brand narratives, winning your race team over and...

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Jun 10, 2024
Intense Negotiations Ongoing for F1 Concorde Agreement

Intense negotiations are ongoing for F1’s Concorde Agreement and this week’s Business of Motorsport will bring you up to speed. I also have news on the continuing debate over the future of the Monaco Grand Prix, Lola’s plans in Formula E and beyond,...

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Jun 07, 2024
Gone Fishing

I am off on vacation so regular posting on News Racers Can Use will resume with the Business of Motorsport Roundup on June 7, 2024. The next newsletter will be published on June 11, 2024. While I am gone, please follow Motorsport Prospects on Instagr...

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May 30, 2024
Sustainability and Motorsport Sponsorship

Sustainability and motorsport sponsorship is an issue that I have covered in the past and is explored once again in this week’s edition of the Sustainable Motorsport Roundup. Sponsors and potential sponsors are more often asking teams and drivers abo...

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May 30, 2024
Racing Prodigy Crowns New Champions in e2Real Program

Last week Racing Prodigy crowned their newest Prodigy Week champions and you will find out who they are in the Sim Racing Roundup this week. I also have everything you need to know about Max Verstappen’s sim racing, two great sim racing series launch...

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May 29, 2024
The Ligier JS F422 Debuts

The Ligier JS F422 took to the track in anger for the first time recently and I have the details on this new Formula 4 chassis and engine. I also have some great racecraft tips, details on the changes to the Macau Grand Prix and an opportunity to rac...

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May 29, 2024
The Power of Your Story

The power of your story is something exclusive to you and this week in The Business of Being a Race Driver you will learn how that resonates in sports. I also have an explanation on the difference between sponsorship decks and proposals, the 5 myths...

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May 28, 2024
The Mission of Motorsport Prospects

Are you a race driver looking to improve your skills on-track and off? Curious to know what Motorsport Prospects is all about? My recent appearance on the Slipstream Entrepreneurs’ Podcast dives into the Mission of Motorsport Prospects and my quest t...

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May 27, 2024