Tomorrow I’m sending you something important.The full invitation to Career Creators — my 12-week program to help you land senior UX roles without job boards.Here’s why it matters:80% of senior roles never hit job boards.By the time a posting goes liv...

There are two kinds of jobseekers.Career Chasers:Fire off 200 applications into an ATS black hole.Compete against 1,000 résumés for one role.Measure “progress” by whether a recruiter ghosted them.Burn hours tweaking portfolios no one reads.Career Cre...

Jeff got laid off last October.It shook his confidence.He told me: “Honestly, I felt stuck. I didn’t know how to tell my story anymore.”Three months later?He landed a Senior UX role at Walmart.Here’s the truth: Jeff didn’t need me.He was always going...

When I was job hunting years ago, I followed all the “expert” advice.It nearly broke me.Here are 6 tips I wish I never listened to:1. “Just apply to more jobs.”I fired off 100+ résumés. The result? Silence.More applications don’t mean more chances. T...

Here’s something you won’t see on a job board:One client came to me stuck.7 years in marketing, but wanted to move into UX.Portfolio not polished.Every application ignored.On paper, she didn’t look like the “perfect” candidate.But here’s what happene...

Here’s something most people don’t know about my career:I never got my biggest roles from job boards.I was headhunted for Head of Product Design at ContactOut.I was invited to teach at Nanyang Technological University.I’ve landed multiple senior role...

A designer told me recently:“I’m applying to 10 jobs a day. Still nothing.”Sound familiar?Here’s the harsh truth: the front door is a trap.Job boards → 1% reply ratesReferrals → 20–30% reply ratesThat’s a 20–30x difference.Hiring managers don’t hire...

This month, I’m making it easier than ever to get access to my system.📢 I’m opening the doors to Career Creators — my private 12-week program that helps UX professionals land senior roles without job boards.Here’s what we’ll do together:Map your Car...

Let me draw a line in the sand.On one side: Career Chasers.They measure progress by how many résumés they send.200 apps → 2 recruiter calls → 0 offers.Their inbox fills with ghosting, and their confidence tanks.On the other side: Career Creators.They...

Most job seekers scroll past their warmest leads every day.They see…👀 Someone viewed their profile👍 Liked or commented on a post🔗 Sent a connection request…and they do nothing.That’s like a store owner watching someone walk in, browse the shelves,...