As featured in the National Association of REALTORS® YPN Lounge. Are you looking for new and inexpensive ways to generate leads in a socially distant world?What if I told you I know of a new tool that will actually pay YOU to generate leads?Y'all (wh...
As featured in my monthly Inman News column. Let's be honest. When we say our country was founded on the belief that 'all men are created equal', we know that it has been a constant struggle to truly extend this sentiment to all men, regardless of c...
As featured in Inman News. 'I know I should be calling my database but it just doesn't sit well with me. Calling my database gives me an icky feeling. I feel like I'm being disingenuous to try to discuss real estate when this is such a tragic and c...
As featured in REALTOR® Magazine. New Year, New ChallengeIf 2020 has inspired you to promote fair housing for all, but you do not know where to begin, then join the J.E.D.I. (Justice + Equity + Diversity + Inclusion) Defender Challenge to kickstart...
I have heard it time and time again: This year is anything but normal. That statement, at times, is followed by a sigh and other times by a shrug, revealing that the preceding months have been at the least emotionally dicey. In a similar fashion, su...
As featured in my monthly Inman New Column. ‘You should be careful so no one mistakes you for a criminal’ while doorknocking ‘You would look sooooo good with your hair straight’ ‘You probably don’t have a college degree’ ‘This is YOUR property? B...
Why Operation: EXPANSION? If you have ever wanted to offer your team the opportunity to develop lead-generation strategies based on present-day, proven, peer-reviewed lead-techniques without further taxing your current staff, then this is for you! O...
In this harrowing and unprecedented (that's a word that we will likely retire) year, we are sadly well informed that, from a business standpoint, there have been massive layoffs. Yet, real estate deals have reached highs comparable to 2006 -- yes, th...
As featured in my monthly Inman News column, Real (estate) Talk. Crunch. Pop. Snap. That is not the sound of your morning cereal. Rather, the front bumper of your car is now mangled thanks to the driver next to you not maintaining his lane.'That was...
As featured in REALTOR® Magazine. Do your neck and shoulders tighten when someone mentions race in the context of real estate? Does your fight, flight, freeze, or fawn instinct go full throttle when discussions shift towards discrimination and...