Best email marketing for podcasters
Short answer: Podcast apps do not tell you who your listeners are. An email list does. You need a signup link for your show notes, an email for every new episode without extra work, and a way for listeners to share the show. SendFox reads your podcast RSS feed and drafts an email for each new episode. It is free up to 1,000 contacts, then $29 once for 5,000.
This guide is for independent podcasters and small show teams who want a direct line to their listeners.
What to send
New episode emails
The title, one reason to listen, and the link. Send the same day the episode drops.
Show notes and links
Everything you mentioned on the show in one place. Listeners save these.
Behind the scenes
Upcoming guests, what did not make the edit, and questions for your next Q&A episode.
Listener asks
Ask for questions, reviews or guest ideas. Replies turn listeners into a community.
SendFox features that help
- RSS feed to draft email: Connect your podcast RSS feed. Each new episode becomes a draft email in SendFox, ready to review and send.
- Smart Pages: A signup link you can read out on the show and paste into every episode's notes.
- Listener referrals: A built-in referral program gives each subscriber a share link. You pick the rewards, like stickers or a bonus episode.
- Published emails: Publish any email to your Smart Page so new visitors can browse past episode notes.
- Paid newsletters on Pro: Charge supporters for bonus emails through your own Stripe account, with no SendFox platform fee.
What to send your first month
- Week 1: Make your Smart Page. Connect your podcast RSS feed. Add the signup link to your show notes template.
- Week 2: Mention the list on the show: one sentence, and what they get for signing up.
- Week 3: Send the draft for your next episode. Add one sentence at the top that is only for email readers.
- Week 4: Ask subscribers to reply with a question for a listener Q&A episode.
What it costs
| Plan | Price | Contacts | Sends | Smart Pages, forms, automations |
|---|---|---|---|---|
| Free | $0 | 1,000 | 3,000 / month | 1 of each |
| Lifetime | $29, once | 5,000 | 300,000 total | Unlimited |
| Pro | From $19 / month | 5,000 to 250,000 | From 100,000 / month | Unlimited |
Free and Lifetime emails carry a small SendFox footer; Pro removes it. Pro also adds paid newsletters on your own Stripe account, MCP access and teammates. Current plans: sendfox.com/pricing.
Paid newsletters are on Pro, from $19/month. Everything else on this page, including the RSS feed, works on Free and Lifetime.
See what 13 email tools cost at 5,000 to 100,000 subscribers: email marketing pricing compared.
Keep reading
- How to start a newsletter, step by step
- Email marketing pricing compared
- Best email marketing for musicians & bands
FAQ
Can SendFox email my listeners when a new episode comes out?
Yes. Connect your podcast RSS feed and SendFox creates a draft email for each new episode. You review it and hit send.
How do I get podcast listeners onto my email list?
Give them one link and one reason. Read the link on the show, put it in every episode's notes, and offer something email-only, like full show notes or a bonus.
Can I charge for bonus content?
Yes, on Pro. SendFox paid newsletters run on your own Stripe account with no SendFox platform fee.
What does SendFox cost for a podcast?
Free for 1,000 contacts and 3,000 sends a month. $29 once for 5,000 contacts and 300,000 total sends. Pro from $19/month.
Start free. Pay once if you grow.
Free for 1,000 contacts. $29 once for 5,000. Import from Mailchimp, Kit or a CSV in minutes.
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