There's a reason I put quotes (" ") in the title of this week's VIP Franchise Newsletter. The reason?

So you wouldn't think I wrote that sentence.

So who did?

Before I share the name* of the person who wrote that, it's important for you to know that people who sell franchises need to be extremely careful about what they say to a potential franchise owner.

*I'm not going to share the name. I don't give out free PR to folks who I have no respect for. Let's continue.

In nutshell, franchise brokers and franchise salespeople can't make promises about earnings. Or "potential" earnings. Why not?

Because they can get sued.

Think about it: what if a franchise broker or sales representative told you that "You can make $50,000 in your first year as a franchisee with our brand," but you didn't make that amount?

If that happened to you, you'd be angry...and you may end up suing the franchisor. Heck, I would. Anyway...

If you want to know where I saw that sentence, and why it's important for you to ignore statements like that when looking into buying a franchise, read this now.

So you can become a smarter potential franchise buyer.

Questions?

Hit reply and ask away!

(I answered several great questions from VIP Franchise Newsletter subscribers last week.)

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The Franchise King®

Joel Libava

216-831-2610

"You have brains in your head. You have feet in your shoes.You can steer yourself any direction you choose." 

- Dr. Seuss