The American Innovation and Choice Online Act aims to level the playing field between large and small businesses, but its broad wording leaves some worrying implications for small business owners. The @dcavirtualbusiness podcast "Nurture Small Business" interviewed Andrea Hill this week to take a closer look at S.2992 and discuss how this bill may harm small businesses more than it helps. Listen here:
Staying on top of rapidly changing fashion trends is a full-time job, and most of the time, there's value in staying off the trend roller-coaster. But when you can anticipate a big trend and prepare for it, there's money to be made. Join us for this panel presentation on how to track and anticipate design trends. mjsa.info/trends
To say everything changed with the pandemic is an understatement. Consumer behaviors changed to accommodate the shutdowns, and when life started returning to normal, they didn't snap back to what they had been before. Join us for a discussion about what you must do to connect with consumers post-pandemic. mjsa.info/consumers
Consumer interest in lab-grown diamonds continues to grow as both physical and online retailers include them in bridal and fashion offerings. Join in for this panel discussion about the state of lab-grown diamond supply and pricing, and best practices for incorporating them into your product line. mjsa.info/lgd-webinar
Courage isn't something you're born with — it's something you choose. And the more you choose it, the bigger it grows.
Your business has a culture. It may not be intentional ... it may not be the one you want ... but it has one. And business culture influences everything from employee success and retention to brand strength and business value. Join us for a discussion about what makes a culture strong, and how you can strengthen the culture in your business. mjsa.info/culture
Sign Up today for this two-part online program will help industry members recognize and confront ingrained cultural biases. Register at
Recruiting and hiring have long been a challenge in the jewelry industry, and in this age of the Great Resignation, the stakes are higher than ever. Join Andrea Hill, author of "The How-to-Hire Handbook for Small Business Owners," for a discussion about hiring and recruiting methods that work. mjsa.info/recruiting
Happy New Year from the Werx Brands!
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