Hi ,

Let me tell you about someone I used to work with—let’s call him Matt.

Matt ran a solo consulting business and had a big problem:

Every time he got a new client, he got busy.

Too busy to market. Too busy to take on more. Too busy to breathe.

His solution? Raise prices.

But that only worked for so long. Eventually, prospects started pushing back.

He came to me thinking he needed a better sales script.

But what he really needed was a leaner operation.

Because here’s the truth: Most solo consultants are doing too much manually. And leaving too much money on the table.

If you want to run lean without looking or feeling cheap, here are 3 ways to start:

1- Automate the repeatable

If you write the same follow-up email five times a month, templatize it.

If you send the same client check-in every Friday, schedule it.

Time saved = margin gained.

2- Use AI to multiply your top skills

AI doesn’t replace you. It scales you.

Write rough drafts faster. Get ideas out of your head quicker. Prep faster for calls.

You don’t have to tell clients how you work—just deliver faster and better.

3- Outsource with intent

You don’t need a VA army.

But offloading even 5–10 hours a week to a capable assistant (onshore or offshore) can change your capacity overnight.

You focus on the high-trust, high-leverage stuff.

Matt did all three.

Now he makes more, works less, and—most importantly—has space to grow again.

Next email, we’ll talk about pricing psychology—and how to charge less without looking like a discount bin.

(If you missed the email about using guarantees to build trust, grab it HERE)

Relentlessly dedicated to your profitability,

Dr. Kayvon K

Simplifier & Profit Finder

Let's connect: LinkedIn

Meeting: TalkToKayvon.com

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