Noah’s Notes - 12/12 - “Lululemon” edition

Happy Thursday 🍌You seemed to really love the weekly newsletter. So I’ll keep doing it. :)Top of the week:🍋 [Marketing] Lululemon Story. I’ve seen the stretchy black pants everywhere, but had no idea what it took for them to get so popular.Niche spon...

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Dec 12, 2019
Noah’s Notes

Happy Thursday.Testing sending emails in a new format with a marketing tip, life observation, and other digestible nuggets.Top of the week:🍊 Orangetheory marketing. A few weeks ago I went to Orangetheory. From a marketing perspective it was AMAZING....

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Dec 05, 2019
Insights from #1 habit app

For the past two years, I’ve used the app Strides to build and track my habits.Recently, I met with the CEO of the app — Kyle Richey.Kyle’s seen literally millions of people build habits and responded to over 10,000 of them!He shared some really surp...

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Nov 14, 2019
7 business ideas 🎃👻

Today, I’m sharing 7 business ideas I want someone to start.Here are the ideas:Weekly newsletter with cool new ecommerce productsPodcast appearance marketplaceHelp people sell their extra stuffProductized home improvement serviceInstant domain transf...

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Oct 31, 2019
My new company is live today

In December I returned to Sumo Group (the company I founded) and fired ½ the team.It was a crappy day.For the next 4 months, I led the team on a new product…And it totally failed.I went back to my business partner and asked for his help. We hadn’t be...

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Oct 16, 2019
The founder of Groupon’s new thing

Andrew Mason is the founder of Groupon.He had an insane rise to fame and fortune... but then a VERY public firing.I’m SUPER excited to share his story with you.Here are 3 key things you’ll learn:What Andrew learned growing GrouponHow and when to pivo...

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Oct 03, 2019
Sumo Ride 2020

Drum roll please 🥁🥁🥁We raised $30,297 for kids without laptops this year. Holy schnikes!We had SO much fun… and today we’re opening tickets for 2020. Right now!Grab your ticket for Sumo Ride 2020 (limited quantity)It’s October 23rd to 24th in Austin...

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Sep 20, 2019
Cool sh*t lately

I LOVE finding new products, strategies, and things that make life easier.Recently, I found 4 cool things. And now I want to share them with you.1) Filter + delete all newsletter emails in Gmail. Click here to see the Tweet for more details.The Gmail...

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Sep 19, 2019
Business case studies

I recently helped 3 readers with their business. Readers just like YOU.Some of them are brand new + trying to start a business from zero.Others have an established business… but are struggling.I’m sharing the exact advice we talked about to help them...

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Aug 15, 2019
Sumo Charity Ride [details inside]

HowdyYou ROCK so hard! Thank you so much for being a part of the second-ever Sumo Charity Ride. We're going to be helping a lot of kids get laptops. Schedule:Friday September 13 - Rider check-in & happy mixer6pm happy hour with frozen m...

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Aug 08, 2019