Adding users is pointless if they don’t stick.→ Retention is the fuel that keeps network effects compounding.→ Focus on habit loops and feedback.
You can’t build it, you attract it. Be yourself. Be honest & transparent. Give, give, give. Expect NOTHING in return. People do business with REAL people.
If users only return when they have to, they’re not loyal → they’re stuck.True loyalty happens when your platform is their first choice, even when alternatives exist. Build habits, not just transactions:→ Offer exclusive benefits they can’t get elsew...
Why do some platforms thrive while others struggle? The best ones remove pain points – they make it faster, cheaper, or easier to do something people already want to do. What friction can you remove? That’s where your opportunity lies.
– Amazon started with books.– Airbnb started with air mattresses.– Uber started with black cars.– Youtube started as a dating site. The biggest platforms didn’t try to serve everyone at first – they nailed one niche. Find your wedge, dominate it, the...
Every platform faces the same challenge: buyers won’t come without sellers, and sellers won’t come without buyers.The mistake? Trying to attract both at once. Instead, focus on one side first – usually the one with more urgency or lower switching cos...