I’ve been thinking a lot about virality lately — not the kind that trends for a day and disappears, but the kind that powers real, compounding growth. Andrew Chen, in The Cold Start Problem, talks about virality loops — how one user brings in another...

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Apr 16, 2025

I once worked with a founder who launched a niche B2B marketplace. The model made sense, the problem was real — but they added payment requirements from day one. And that’s where it stalled. Buyers weren’t ready to pay just to browse. Sellers weren’t...

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Apr 15, 2025

A founder I worked with launched a platform connecting local service providers with homeowners. The idea was solid — but after launch, the flywheel just didn’t spin. Why? No initial momentum. Users weren’t creating enough visible value to attract mor...

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Apr 14, 2025

Not Sure Which Business Model Is Right for You?Let’s Figure It Out Together. Every successful business starts with a solid foundation—a business model that works. Whether you’re launching a platform, marketplace, service business, or product-based bu...

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Apr 13, 2025

Platforms and Marketplaces What are they? Every successful business starts with a solid foundation – a business model that works. Whether you’re launching a platform, marketplace, service business, or product-based business, choosing the right model...

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Apr 13, 2025

Starting or growing a business can feel overwhelming. You might be wondering where to start, what steps to take, and how to get your first customers. That’s why I’ve created these free, practical templates to help you take action quickly – whether yo...

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Apr 13, 2025

A founder I spoke to recently was struggling with a common (but hidden) challenge:Their marketplace was growing fast…..but so were the complaints. → A few bad sellers were delivering poor service.→ New users saw the platform as “unreliable.”→ Engagem...

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Apr 12, 2025