Hey ,Optimizing your Google My Business seems straight-forward enough, just fill out the fields, right?And yet, so many photographers don’t get this right. Sure, they fill the fields out, but not in the right ways…This is the first and one of the mos...

Hi ,The key to ranking on Google as a local photographer starts with Google My Business. It's the one MUST-HAVE component if you want to show up in search results.Google prominently features these location based results whenever someone in your area...

Hi ,Getting your photo site to rank isn't about gaming the system... You need to understand what Google is trying to do to truly improve your ranks.What does Google do? They crawl the internet and strive to give the best results possible to whatever...

Hi ,Which platform is the best for SEO…?This is a question I see ALL the time. And there are many experts out there who will claim massive differences in rankings between platforms.I’m not here to do that. All platforms can work. Some have...

Hi ,The difference between doing and thinking is huge. It's so easy to get caught in the thinking phase which feels like real work. This can include checking your rankings on Google Search Console multiple times a day (not actual work... and I find m...

,I realize this emails title is rough.I've had to face this many times as I chased new kit after new kit. I HAD to have the newest camera, it would make all the difference!The truth is, the gear you have is pretty amazing already if it was made in th...

Hey ,Google My Business is one of the biggest components of local SEO, and most photographers don't get the location setting quite right.Of all the audits I run, maybe 30% or less have picked a solid area boundary, the rest are too big.When you choos...

,As photographers, we get a serious advantage to ranking online.Our work is local (not all photographers, but portrait, wedding, and studio!)Local means we only compete in Google search results with other local photographers. Our pool is much smaller...

Hey ,I just had a great discussion about SEO and the photo business with Natalie Jennings who runs the Photo Business Help podcast. We covered quite a bit of ground about what SEO can do for a photographer and some tips to get your site ranking. Here...

Hey ,The key to successfully ranking and generating traffic to your site?KeywordsThese are the things that people type into Google to do a search. And this is the difference between blogs that take off, and photographers who are stuck in the cycle of...