You know what it’s like, .

You want to start, but you keep putting it off.

And “I’ll do it when” is followed by a string of excuses reasons, and turns into “I should have.”

Here’s one tiny step you can take right now, that will get you out of the starting blocks and on the way to do that thing you keep someday-ing: Tell someone.

That’s it. Simple, right? 

Here’s a simple example from this month in my life. 

At Caffeine and Kilos, we want to do more collaborations with other cool brands. They’re always fun projects where we get to support friends, and the community loves them. Last year, we collaborated with Latina Lifters for a fun take on our popular Arch Logo Tee. 

Caffeine and Kilos to Cafecito Y Kilos. 

I knew we wanted to run it back, but with a dope new sarape colorway. But our release schedule was packed, and we didn’t know when it would fit. So, I used my words and took the first step. 

I sent a text to Latina Lifters founder, Cinthia, that said exactly this: “Hi Cinthia!...what do you think of us bringing back the collab shirt, but with a new twist on it?”

Just like that, the project became a priority, because now someone else is aware and will be counting on me to follow through. 

Next time you’re stuck, just shoot off a text to a friend and let them know what you’re thinking. The accountability of someone else knowing your goals will be huge for getting started. 

Be great,

Danny Lehr

Author, Win Your Next Hour

P.S. We haven’t announced the release officially, but if you scroll to the bottom of the New Releases collection you can see them there! Check them out here.