What is content consulting? And when do you know you need it?
Is your agency ready for content consulting? Learn what to listen for in your firm and explore what's possible with…
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Storytelling Makes the Marketing World Go Round
People love stories, and businesses need them. So how do marketers embrace that truth and master storytelling? The…
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What makes for “compelling content?”
Is your boss or client saying you don't write compelling content? Learn what that means and the three elements to wow…
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How PR Can Actually Use ChatGPT for Content (+ Free Guide & Swipe File)
Get a step-by-step guide and swipe file on how your PR agencies can use ChatGPT in your writing process right now. The…
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What to Know About Being a Professional Writer
What goes into being a professional writer in marketing or PR? Start with three key skills to stand out and wow…
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Writing Overwhelm: The Expensive Monster Lurking in Your PR Agency
PR agencies face many challenges, but a sneaky and expensive one is Writing Overwhelm. Discover what it is and what to…
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Don’t Make Word Count King, with Patrick Murphy, BLASTmedia
In a special Wednesday Word, Patrick Murphy, Senior PR Director at BLASTmedia, joins host Alex Sventeckis to revisit…
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Writing With Generative AI: Productivity Without Purpose?
Generative AI will let human workers produce more. But why generate more stuff? Is more production necessarily better?…
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