“Intelligence without intention leads to confusion.” 

Hey ,

So...

Let’s clear something up:

AI isn’t the enemy of experts.

The enemy is how we use it?

The real danger isn’t the technology itself.

It’s using it in a way that weakens your message...

Blurs your voice....

And turns your unique purpose into just another “product.”

This isn’t a list of the best AI tools.

This is about using AI without losing yourself.

Because tools don’t give you power...

Knowing how to use them well does.

We have to draw the line between smart automation...

And...

Losing the heart of your work.

Let’s use the machine...

Without letting it use us.

Here's how you need to see AI as a Tribemaster...

AI isn’t here to take your place.

It’s here to help you share more of you...

If....

And that's a big IF....

If you already know who you are.

Here’s the thing:

If your message isn’t clear...

AI will make it more confusing.

If your tone is all over the place...

AI will copy that too.

And If what you say has no real energy...

AI will just sound boring.

But...

If your ideas are solid…

If your voice is consistent…

If your truth is structured and real…

Then AI becomes your amplifier...

Like a system that helps your message show up everywhere...

For the right people...

At the right time.

You don’t need to do more.

You need to say it clearer.

That’s what AI can help with...

Once you’re clear on what you stand for.

Now...

That said...

Here are 3 ways I recommend you use AI

1. Distill the Message (Find the Gold)

AI can help you:

• Pull ideas from your past writings or videos
• Spot patterns in how you speak or teach
• Turn messy thoughts into clear frameworks

Truth is your brain has value. AI is the tool that helps you dig it up.

2. Multiply the Message (Spread It Further)

AI can:

• Turn long-form content into shorter pieces
• Repackage one post into a thread, email, carousel, or script
• Help you post across different platforms without burning out

You don’t need to say new things every day...

You just need to say your best things in more ways.

3. Guide the Journey (Support Your People)

AI isn’t just for marketing.

It can:

Ask good questions inside your programs

Remind clients of what matters

Simulate real-time coaching moments

The future isn’t one-to-one coaching. It’s one to you, echoing everywhere, helping many.

Now that's out of the way...

Here are 5 types of AI tools I recommend you master as a Tribester...

And what they’re actually good for:

1. Voice Coders: Tools like: ElevenLabs, Wondercraft, Resemble AI etc.

These tools train AI to sound like you.

You can use them for welcome messages or guided rituals

Use it to carry your energy through sound.

2. Text Tools: Tools like: ChatGPT, Claude, Copy.ai

These tools help you rewrite or repackage your content...

But...

Only use them after you’re clear on your ideas

Use it to echo your truth...

Not to make stuff up.

3. Video Tools: Tools like: Pictory, Synthesia, Runway

These are great for turning ideas into video content.

They are also great for creating “mini lessons” or immersive content.

Use it to share presence at scale.

4. Workflow Tools: Tools like: Zapier, Make.com, Airtable

Use them to automate things like onboarding...

Tagging behavior...

Content delivery.

Make clients feel like they’re truly seen by using it to create personalized touchpoints, not just tasks.

5. AI Coaches / Companions: Tools like: Notion AI, Tana, Custom GPTs

Build mini coaches that help people get specific outcomes

Make your program work 24/7

Use it to support people without burning out.

Here's a quick list of what NOT to do...

Don’t let it name your frameworks

Don’t outsource your beliefs

Don’t let it shape your tone

Don’t use it to build cold, manipulative funnels

That’s not smart strategy.

That’s losing yourself.

Remember This:

Tech without meaning just adds noise. Automation without purpose becomes manipulation. Intelligence without intention leads to confusion.

AI can help you grow...

Or it can pull you further away from what matters.

The difference is not the tool.

It’s how you use it...

And why you’re using it in the first place.

The world doesn’t need more content machines.

It needs more real messengers.

People who are clear on their message...

And use AI to carry it further...

Not bury it.

So use AI.

But use it well.

Let it help you...

Create clarity not chaos..

Amplify your essence not replace it

Multiply your presence without draining your soul.

Tomorrow...

I'll be sharing with you the final part of this series:

The Anti-Commodity Framework: Stand Out or Be Replaced.

Because sounding premium isn’t the same as being unforgettable.

And on Monday...

I'll be running a workshop for the Tribemaster's AI Stack.

Where I'll unpack the lessons of the past few days in greater depth and give you access to tools that will put you head and shoulders above your peers.

The workshop is available only to members of the International Society of Tribemasters and those of us who have invested in the Sovereign Readiness Redfile.

You can still preorder --- Click here

Registrations end Sunday midnight after which all preorder discounts will be taken away and the Sovereign Readiness Redfile will be available for $100...

And the Tribemaster's AI Stack will not be included in the package but will be available for $150 - Replay only.

So now you know.

This is The Certain Way.

Get out of your own way.

Keep walking.

CTM