Hey there

Yesterday I promised to share with you...

The business model that the Community

Mastery Method™ is based on...

So here goes...

#sipssuicidecoffee...

The business model that supports...

The Community Mastery Method™

is called:

The Movement Based Enterprise™ (MBE)...

There are a number of differences between

an MBE and a regular business or practice...

For the sake of time...

I won't go into that in this email...

Probably in another one...

The main thing you need to understand

about an MBE is this...

MBEs are focused on creating

customer-funded businesses....

Movements....

Where 100% of funding comes from your

customers and clients: Your True Fans.

It’s a simple win-win dynamic:

Step one...

Serve first...

Step two...

Get paid (well)

and

Step three...

Earn financial freedom as a result.

This dynamic means you are completely

aligned with the needs of your customers....

Because the people you are serving are also

the people who are giving you money for the

work you do.

They are giving you money because they

are getting something they want in return.

That’s the formula for financial freedom right there.

Now...

Let me emphasize a lill thing that might have

gotten lost in translation...

The emphasis in an MBE is not building

a large following on social media...

It's on building a following of TRUE FANS...

And I define A True Fan as someone who

is invested in the journey you're leading them on...

And in my books...

No one is as invested as a customer...

Step one: Build an audience of people who

care about making a specific change...

Step two: separate your true fans (customers)

from the general audience by giving them

the opportunity to invest in themselves...

Through you....

Step three: Convert your customers into

clients...

And the rules for making that happen...

Are pretty different from the general

rules of business...

And...

Darn it...

I'm out of time...

I'll continue this tomorrow...

Meanwhile...

Tonight at 7pm WAT and on the

Highly Paid Experts Network...

I've starting a live series on...

People don't Buy your courses,

programs and services online...

And what you can do about it...

It's an opportunity to hear me

dig in some more into the

TribeCraft™ framework...

Hope to see you live...

I'll be sending you a reminder later

today...

Till then...

Have an awesome day...

And remember...

Play a bigger game...

Victor

CTM