Hey there

How are you this morning?

It's pretty wet in my side of the world...

But I like it...

Feels really great to sit outside and bang this out

whilst breathing in so pretty fresh air...

As promised...

Today I'm starting an entire series on marketing..

The very fundamentals of marketing online...

But...

With a twist...

You see I'm not going to be talking about marketing online in

general...

I'm going to be talking about marketing online from a community

mastery method™ point of view.

Why?

Because I can...

But seriously...

I really do believe that the Community Mastery Method™ puts a very

human face on internet marketing...

And when practiced...

Gives you an incredible edge in the market place.

Some of the things I'm going to be talking about...

You will already have a grasp on...

Some will be completely new to you...

All of it though will be considerably applicable to you.

So let's get started with a few key ideas...

The most important job you have...

If you're selling anything online...

Is to get people to do three things:

You want then to:

1. Know
2. Like
3. Trust you

Yeah..

I know...

You've probably head those three words thrown about

Over and over and over again...

I'm not sure anyone's really taken the time to explain it to you.

So...

Today's your lucky day...

Let's breakdown this @#$$@!!!...

No...I didn't just use a swear word...

I merely spoke in an unspeakable tongue #wickedlaugh

What does it mean to get people to know you?

It basically means that they recognize your worth to them...

They understand what you stand for...

They understand what problems you solve...

They understand what makes you different from everyone else

They understand the benefits they would get from working with you.

They recognize your worth and contribution to their progress in life

and at the market place...

What does it mean for people to like you?

It means they feel they have a connection with you...

It also means that you're top of mind for them.

What does it mean for people to trust you?

Basically this:

They have a lot of confidence in your character...

They have a lot of confidence in your competence...

When you have that unique situation where the people you are

targeting....

Know...

Like...

And trust you...

Selling online becomes a breeze...

In the Community Mastery Method™...

This process of getting known, liked and trusted by the right people

is known as TribeCraft™

When implemented...

You attract the right kinds of clients...people you actually enjoy

working with...

You are able to charge what you're worth because your market

doesn't commoditize your value...

And your able to live life on your terms...

You find yourself in that situation where...

You have unlimited access to opportunities and an ever expanding

base of true fans who will readily support you in your endeavors...

Tommorrow I'll dig in more into the "know" part of this TribeCraft™...

But before I go today...

I've got a question...

How well do you score when it comes to being known. liked and trusted

by your market?

Till tomorrow...

Victor

CTM

PS: We've had a blast so far in the 7 Day Cash Machine Implementation

program...

Today is the official start date for the program and by wednesday

we'll be ready to launch the a whole slew of cash machines...

I'm so excited.