Hey there

How are you?

Yesterday we started the conversation

about funnel hacking...

And why you shouldn't bother with it...

Today's all about what to do instead...

#sipsmochagrande

aaaaaah

So yesterday I ended with this...

That it's important for you to:

1. Understand your business model…
2. Understand your profitability model…
3. Understand your lifestyle model…

Let me explain…

1: UNDERSTAND YOUR BUSINESS MODEL

Your marketing and lead generation needs

to be in alignment with your business model.

This is the main reason funnel hacking doesn’t

work...

Because your business model is unique to you.

That means I can have the best marketing

process in the world....

But it may not work for you because it

doesn’t align with your product...

Your audience...

or

Your message.

So the first thing you need to understand is

your business model:

• Who is your audience and what do they need?
• What is your message and how does it resonate with your audience?
• What is your product and how does it solve a problem for your audience?

Stop comparing yourself to other people

and instead focus on what you’re building.

Seriously...

Stopeeet!!!

There is no marketing blueprint that works

for everyone....

Only a marketing solution that works for you.

And that's why the TribeCraft™ Framework is

so powerful...

It's a framework...

And that means it's not a one size fits all thing...

It is designed to be customized and be in

alignment with you....

And the Brand Acceleration Workshop we're

spending 5 whole days...

To customize it just for you..

There's literally nothing like it...

So lock down your spot already!

Make a payment for N40,000 to

Zenith Bank Account 1001635222

Account Name: Victor Ekpo Bassey

Email proof to chieftribemaster@gmail.com

Moving on...

Take inspiration from other people...

But don’t assume their system will work

for you...

Just because it worked for them.

2: UNDERSTAND YOUR PROFIT MODEL

Just as you need to understand you business

model....

You need to understand your profit model...

Do you need short term success....

or

Are building for long term momentum.

You may find a successful marketing funnel

that someone else uses....

But it’s focus is to create a long term

relationship with a new lead.

This is fine so long as you’re after

the same thing.

If not...

Funnel hacking will cost you a lot of time and money.

Personally...

I believe short term funnels are a thing of a past.

If you want prolonged success today...

Treat your audience like human beings...

And not as names on a list...

You need to play the long game and

become a consistent force so you're top if mind...

All the time.

This means you cannot place them in a funnel

and expect an ROI within 30 days.

Yet I see people ‘hack’ my marketing...

All the time with this in mind...

And it ends the same way each time…

Failure!

3: UNDERSTAND YOUR LIFESTYLE MODEL

The final piece of the puzzle is to understand

the "bigger picture".

• What are you building your business for?
• Are you scaling your business so you can sell it?
• Do you want to work 5-hour days or 15-hour days?

These play a fundamental role in what you create...

Because if you want to build a business so you can

sell it in a few years...

You seriously don’t need to focus on your

customer’s lifetime value.

You want success and money now so you

can pass it over to someone else later.

Whereas if your vision is to only work a

few hours each day...

Your marketing need to become automatic...

Meaning what you build today is for the

long-term...

(setup so you can enjoy evergreen success later).

You need to understand all three of these

aspects for your marketing to work...

And no amount of funnel hacking will make

a difference without understanding each one.

The truth is...

Nobody has created something great by

copying someone else.

Inspiration breeds greatness...

Yes...

But successful entrepreneurs see what other

people are doing and ask: 

"how can I make what they’re doing work for me?"

Funnel hacking IS NOT the answer to this.

So the next time you’re tempted to compare

yourself to someone else...

Take a look in the mirror.

You are you.

You own a unique business. 

Your own set of unfair advantages.

Tap into this instead of copying other

people...

Why?

Because this is the only way to build

something sensible...

Tomorrow I'm talking about

the specific business model I teach...

Through the Community Mastery Method™

It's called Movement Based Enterprises™

You're going to love it.

Till then...

Take care of you...

And don't forget to book a seat at

The Brand Acceleration Workshop.

Victor

CTM