The N30million Casestudy
Jul 28, 2020 12:01 pm
Hey there
So ...
It's no news that this week and on thursday we'll be having a masterclass on Nanopublishing™...
And just in case you didn't get to read yesterday's email..
Nanopublishing™ is a tribe building strategy focused on the profitable weekly, monthly or annual publishing of 3000 to 5000 word ebooks, 20 to 30mins video or 45mins audio programs (Nanoproducts™)to build a tribe of customers and leveraging that to sell $2000, $5000 and $10000 programs.
To be honest...
This is one class you'll not want to miss.
Today I want to share a case study of what's possible with Nanoproducts™ and Nanopublishing™..
If you've been on my list for a while...
It's very likely that you know about my primary claim to fame: PowerIdeas
If you don't...
PowerIdeas is a monthly subscription based audio CD series that I published pre-covid19.
And it's a classic example of a Nanoproduct: a simple 45mins audio recording.
Here's a link to one of first audios in the Powerideas series to give you a sense of what it's like:
Click here to download the zipped file
With close to 5000 monthly subscribers at typically N600 a montth
Powerideas brought in about N30million a year just from subscription sales before any of the upsells.
The average subscriber usually spends N150,000 a year after subscribing.
Another case study I'd like to share...
The High Performance Leadership Academy...
Back in 2012...
I made a play for the leadership market...
My leg in the door was a 4 part series of 5000 word essays delivered as PDF downloads and positioned as a low cost but high quality High Performance Leadership Crash Course...
I sold it mostly in Banks with a 20mins presentation.
Between 2012 and 2014, I "graduated" a little over 1200 students @ N5000...
That was N6,000,000 before any of the upsells.
Here's a link to one of the lessons that I repurposed as a series of articles on facebook...
Here's a link to the now embarrassing promotion I did for it on facebook: CLICK HERE TO SEE IT
#coversface
The lesson here is that Nanoproducts™ are fantastic for building a tribe of customers and when properly designed can be amazing profit centers on their own...
By the way...
All the examples I've shared with you were promoted without ads. #justsaying
That said..
Here are a few reasons why you should be Nanopublishing™...
Especially if you're just starting out and even more so if you've started but are not yet at N40million a year in revenue from your online coaching, consulting and training practice.
First...HIGH PROFIT.
I started with a physical product.
But with covid19, it's pretty clear that digital is the way to go with Nanopublishing™.
That basically means 100% profit.
There is "ZERO" cost to duplicate.
Sell a N10,000 Nanoproduct™ and keep pretty much all of it.
Second...QUICK TURNAROUND.
You can literally create a Nanoproduct™ in one day (8 hours) and can start from scratch (with NOTHING) and actually produce sales in one week or less!
Third...EASY TO DO.
Creating a Nanoproduct™ is very easy to do with my step-by-step system...
You only need 3000 - 5000 words of written content, 20mins of video or 45mins of audio.
Fourth....GREAT POTENTIAL.
There is really no cap on how much money you can make this year (and long-term for the remainder of your life) with Nanopublishing™.
With my unique "six-phases" plan...
You can continue growing your online coaching, consulting or training business for years to come!
Fifth...FLEXIBILITY.
Not only do you get to work at your own schedule...
But each Nanoproduct can be leveraged as a High Ticket Offer...
CLICK Here to download a Nanoproduct I repurposed and sold as a 20mins talk to CAPL
Sixth...WORLDWIDE ORDERS 24/7 .
Everything can be setup to take orders automatically, 24 hours a day, 7 days a week.
You're not limited like a traditional business is....
You're always "open" even when you're asleep!
Your web site processes orders from around the world while you're enjoying life.
Heck sometimes...
There's no website involved...
Just a social media post and a payment link.
The only caveat for making Nanopublishing™ is that: YOU HAVE TO BE AN EXPERT.
You've got to know your stuff!
You have to be able to produce results for people!
If you have that...
This.
Will.
Change.
Your.
Life.
That said...
Nanopublishing™ is only a piece of the puzzle of online success as an expert.
To fully take advantage of Nanopublishing™...
You've got to understand sales and marketing online from a Community Mastery Method point of view.
The game is to build an audience...
Then build a tribe of customers...
Then convert your customers into high paying clients.
In the Community Mastery Method™...
This process is called TribeCraft™...
And that's what I teach over a 5 day period at the Brand Acceleration Workshop.
To book your seat from the September workshop...
Click on the link below:
https://highlypaidexpertsnetwork.kyvio.com/baworkshop
There are just a few seats left...
Once September is full...
The next opportunity is in October.
So check it out:
https://highlypaidexpertsnetwork.kyvio.com/baworkshop
That's it for today.
Till tomorrow...
Play a bigger game.
Victor
CTM
Want to come for the workshop in september but pressed for cash...
Hit reply and let's see if we can work something out.