Hi ,

You ever notice how nobody questions the price of a Rolex?

Or a Bentley?

Or a $40 steak that costs $9 to make?

That’s not because the math adds up.

It’s because the positioning does.

Same goes for you.

If your sales conversations start with you dodging the price, softening the blow, or waiting to send it in a “follow-up email”…

You’re shrinking your value before the client even says a word.

Your price tells them how to treat you.

If you say “projects typically start at $15K,”

and you say it calmly — like you’re ordering coffee —

they believe you.

Because you believe you.

But if you hesitate, explain, or flinch?

They feel it.

And they’ll push.

Or worse — ghost.

In tomorrow’s email, I’ll show you how to handle budget objections without dropping your rate, and how to use money conversations to build trust — not lose it.

But today, let’s be honest:

How do you talk about your pricing?

Do you say it like a leader… or like you’re hoping they won’t freak out?

Reply and tell me:

What’s the hardest part about pricing in your sales conversations?

Let’s talk about it.

Relentlessly dedicated to your profitability,

Dr. Kayvon K

Simplifier & Profit Finder

Let's connect: LinkedIn

Meeting: TalkToKayvon.com

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