Hi ,

I don’t own a pet. Never have.

Which means I don’t really know what goes into taking care of one.

And that lack of knowledge? It makes me worry. A lot.

A few days ago, I was left in charge of a dog for a day and a half while the owner went on a short trip.

I’ve taken dogs on walks before, but I’ve never been fully responsible for one.

What if something goes wrong?

To make things worse, right before the owner left, the dog wasn’t feeling well and threw up a few times.

He seemed fine an hour later, but still—what if this happens again while he’s with me?

The next day, I took him to the park, and my mind was racing:

What if he runs away?

What if I can’t get him to come back?

What if he gets into a fight with another dog?

What if I get into a fight with another owner?

What if I don’t even know the right way dogs are supposed to greet each other?!

It felt overwhelming.

But then, I caught myself.

I took a few deep breaths.

And I reminded myself:

Most dogs are friendly.

Most worries never happen.

And if something does go wrong? I’ll figure it out.

Business (and life) works the same way.

Every time we step into something new, it feels big and scary.

Launching a new offer.

Starting a conversation with a potential client.

Raising our prices.

Showing up more boldly online.

Our brains love to blow things out of proportion, convincing us that failure is inevitable.

That we’ll embarrass ourselves.

That something will go horribly wrong.

But in reality?

Fear is a mile wide—but only an inch deep.

And once you step through it, you realize most of it was just in your head.

3 Ways to Take Back Control When Fear Takes Over:

1- Breathe and zoom out.

When fear kicks in, your mind hyper-focuses on the worst-case scenario.

Take a deep breath and ask yourself: What’s the actual likelihood of this happening? (Hint: it’s usually way lower than you think!)

2- Make a small move.

Fear thrives in inaction. Instead of letting the worry grow, do one small thing. Send the email. Make the call. Post the offer. You don’t have to take a huge leap—just a step.

3- Remember past wins.

You’ve done hard things before. You’ve figured things out before. Trust that if something unexpected happens, you’ll handle it—just like you always do.

So, what’s something you’ve been overthinking lately?

Hit reply and tell me—what’s the “big scary thing” you’ve been building up in your mind?

I’d love to hear.

Relentlessly dedicated to your profitability,

Dr. Kayvon K

Simplifier & Profit Finder