Sales isn’t about selling
Mar 15, 2025 2:06 pm
Hi ,
Julia and Chris both needed to bring in sales to grow their businesses.
But their approaches to selling couldn’t have been more different.
Julia saw sales as a numbers game.
She sent out mass emails, used aggressive closing tactics, and constantly pushed for the sale.
If someone didn’t buy immediately, she moved on to the next lead.
Chris, on the other hand, focused on relationships over transactions.
Instead of pushing for the sale, he asked questions, listened, and made sure his offer truly fit the prospect’s needs. He nurtured trust, followed up with value, and stayed patient.
A few months in, Julia was frustrated.
She was constantly chasing new leads, but her closing rate was low, and customers who did buy rarely returned.
Chris? He was thriving.
His clients saw him as a trusted advisor, not just another salesperson. They bought from him, referred others, and became repeat customers—without feeling pressured.
Small shift, huge difference.
How You Can Apply This:
- Stop treating sales like a numbers game—focus on building real connections.
- Ask more questions. The better you understand your prospect’s needs, the easier the sale becomes.
- Follow up with value, not just reminders. A helpful tip or resource builds trust over time.
- Focus on long-term relationships instead of short-term wins. Satisfied customers bring referrals and repeat business.
Tomorrow, we’ll talk about long-term growth and sustainability—why one entrepreneur burns out while the other builds a thriving, scalable business.
Stay tuned!
Relentlessly dedicated to your profitability,
Dr. Kayvon K
Simplifier & Profit Finder
Let's connect: LinkedIn
Meeting: TalkToKayvon.com