Pauline_cx by Paulinecx

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The name: Mistakes I made so you won't have to

Hi all!


When kicking off a new venture, the name is necessary to launch.
I've been there several time and learned the hard way big mistakes.


Let me share a few lessons to hopefully save you from the same pitfalls.

1) Avoid what feels like a typo

Take "Feedbask" for example, a playful twist on "Feedback" and "Ask," perfect for customer support.
Perfect, really? No… not according to Google. It considers "Feedbask" a typo for "Feedback."


So when users search for us, they end up being directed elsewhere by Google's auto-correct. If we're not on the first page, clicking to the second automatically changes it to "Feedback," making us invisible 😭😭😭

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