Alternative Ways That Companies Support Motorsport Sponsorship

Sep 17, 2024 11:00 am

Hi ,


It was another jam-packed week on News Racers Can Use last week as I featured everything from alternative ways that companies support motorsport sponsorship to the top 4 focus points to elevate your performance.


Let's take a closer look at what I covered.


A Radical Motorsport Opportunity for a UK Karter

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A deserving UK karter can look forward to a pretty cool opportunity as Radical Motorsport and Wera Tools UK team up for a scholarship program and I had all the details last week as well as how you can apply. Click here for all the details.


The Top 4 Focus Points to Elevate Your Performance!

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Paul Jewiss, founder and head coach at Gridshark Athletic Performance explains the top four focus points to keep in mind to elevate your performance. Click here to read what they are.


Alternative Ways That Companies Support Motorsport Sponsorship

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Alternative ways that companies support motorsport sponsorship was just one of the things you learned in last week’s Business of Being a Race Driver. You also learned if a dad can get sponsors, a webinar on building sponsorship decks and much more. Click here to read all about it.


Stunning 2021 Acura NSX GT3 EVO22 Headlines Race Cars for Sale This Week

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A stunning 2021 Acura NSX GT3 EVO22 headlined last week’s selection of race cars for sale in the Motorsport Prospects Marketplace in partnership with Racing Edge. In addition to the Acura, I also featured a 2017 McLaren 570 GT4, 2007 Nissan 350Z, 1992 World Challenge Acura NSX Turbo and two Radicals. Click here to see if they are still available!


Ginetta Introduces Updates to its Race Cars for 2025

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Ginetta have introduced several updates to their race cars for 2025 with the intention of making them just as fun but less expensive to race. I had the details in last week’s edition of the Racecraft & Race Cars Roundup plus a whole lot more. Click here to get all the latest.


Racing Prodigy Launches iRacing MX-5 Cup eSports Competition

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Racing Prodigy has launched an iRacing MX-5 Cup eSports competition as the next phase of their Prodigy Racing League and I had all the details in last week’s Sim Racing Roundup. You also found out what it’s like to be an F1 sim driver, checked out an insane motorcycle sim that allows you to use your actual race bike and tips on how to race multiclass in slower class cars. Click here to read all of last week's sim racing news.


Formula E Shows Promising Signs of Growth

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Formula E is showing promising signs of growth as they just released their year-end numbers, and I had the details in last week’s Sustainable Motorsport Roundup. Click here to read all of last week's sustainable motorsport news.


Aston Martin F1 Sets Ambitious Goals

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Finally, Aston Martin F1 is setting ambitious goals with two major announcements last week and I had the details in the Business of Motorsport Roundup. I also had news on unrest amongst two NASCAR teams over the new charter agreement, Dale Coyne’s take on his IndyCar charter and the latest motorsport legal developments. Click here to read all the motorsport business news from last week.


The Week Ahead

The week ahead is once again overflowing with actionable tips and advice for the race driver including details on Ligier's upcoming new driver test, James Roe's bold push to fuel his IndyCar dream by exploiting the series' charter system and the evolution of F1 sponsorship.


What's New in the Directory

I am excited to welcome these recent additions to the Motorsport Prospects Directory:


Gridshark Athletic Performance

Elliott Ellis of Alliance Financial Group

Lower Laptime Training


Quote of the Week

"It's just racing. Sometimes you have difficult moments, and then you try to work hard, and you keep working hard, and you overcome the situation. It's as simple as that."


-Max Verstappen


The Last Lap

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Autosport Plus has a fascinating look at why the turbine Lotus experiment failed to realize its potential in F1. "Unique in F1 terms, it looks astonishing today and must have appeared like something from another planet when it was new. A remarkable feat of engineering, nevertheless in sporting terms it’s a mere footnote in the Lotus and F1 story – a car that started just three world championship grands prix, each with a different driver."


Read the fascinating story here.


Enjoy the newsletter and see you next week!

Mark

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