Preparing for Your First Media Interview

Jul 16, 2024 11:00 am

Hi ,


Getting ready for your first media interview? You're in luck! This week's newsletter features expert tips on interview preparation from a seasoned motorsport public relations professional.


We'll also revisit last week's top stories from "News Racers Can Use" on Motorsport Prospects and give you a preview of what's ahead. Let's jump right in!


Ligier Junior Program Looks to Develop the Next Generation of Endurance Racers

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Last week I had details on how the Ligier Junior Program looks to develop the next generation of endurance racers. There was also news on a new rally driver development program, details on the new FG Series’ plans to make racing more affordable and more. Click here to read all the driver development news from last week.


Preparing for Your First Media Interview

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Tips on preparing for your first media interview is one of the features in last week’s Business of Being a Race Driver. I also had advice on using crowdfunding sites for your racing budget, a free resource to help you with your sponsorship deck and what motorsport agents do for athletes. Click here to read all this and more.


The Motorsport Prospects Marketplace is Back!

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I am excited to announce the relaunch of the Motorsport Prospects Marketplace in partnership with Racing Edge! The Marketplace is a digital marketplace for users to buy, sell or list race cars that reaches a global audience to suit each unique user’s needs in collaboration with a number of respected global race car dealers. Click here to read all the details.


2025-Spec LMP3 Cars Ready to Hit the Track

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The 2025-spec LMP3 cars are ready to hit the track for testing and I had the details last week. I also featured racecraft tips covering focus and learning a racetrack as well as how to keep mentally focused when you are on a losing streak. Click here to read all the racecraft advice and more.


Rokit Racing Star to Return on Global Scale

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The Rokit Racing Star competition is set to return on a global scale, and I give you a hint of what to expect. I also had details on how one driver explains the difference between sim racing and the real thing, how yet another race driver used sim racing to prepare for Le Mans and much more sim racing news aimed at racers and not gamers. Click here to read all of last week's sim racing news.


NASCAR Explores Electric Racing

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NASCAR is exploring electric racing with their brand-new EV and last week you found out why and what they intend to do with it. You also learned what it was like to drive it! I also had details on Ligier’s hydrogen-powered endurance racer, how Extreme H could herald changes in mobility for society at large and why IndyCar won’t be going all-electric any time soon. Click here to read all of last week's high performance sustainable motorsport news.


Anatomy of a Motorsport Sponsorship Deal

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Finally, the Business of Motorsport Roundup featured the anatomy of a motorsport sponsorship deal with details on why the sponsor got involved and what they get out of the deal. I also had news about a possible return of Toyota to F1, the differences between owning an F1 and Indycar team and the latest motorsport sponsorship deals and partnerships. Click here to read all of last week's Business of Motorsport news.


Quote of the Week

Just being a mediocre driver has never been my ambition. That's not my style.”


-Michael Schumacher

The Week Ahead

Looking ahead to this week I will be featuring the first batch of new race cars in the Marketplace (as well a an iconic Ferrari to get you to the track), what it costs to get to Formula 1 and tips on using ChatGPT to get motorsport sponsorships. All this and more in my usual jam-packed week of News Racers Can Use.


The Last Lap

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Hagerty Motorsport have a great article on a race car prototype I had never heard of, the Chrysler Patriot.


"The car was the brainchild of engineer Ian Sharp in 1993, though it spiraled out of his control before it ever got off the ground. Or out of the pits, anyway. The plan was to use liquid natural gas (LNG) to power a two-stage turbine alternator spinning at 50,000 rpm at low speed, and 100,000 rpm at high speed. That powered a four-pole, three-phase, 525-volt AC traction motor spinning at 24,000 rpm. A vacuum-housed flywheel mounted on a gimbal captured and stored the energy, a precursor to the kinetic energy recovery systems (KERS) developed for Formula 1. It could spin at up to 58,000 rpm."


Read the rest of the incredible story here


See you at the track!

Mark

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