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This week in the News Racers Can Use newsletter you will find out what it costs to get to Formula 1, how to use ChatGPT to secure motorsport sponsorships and six awesome race cars for you to consider in the Motorsport Prospects Marketplace. I also issue an update on how the Motorsport Prospects website protects your privacy. It's all that and more so let's dig in!

What It Costs to Get to Formula 1

What it costs to get to Formula 1 is just one of the topics covered last week. I featured a comprehensive analysis from Australian site SpeedCafe that is both accurate and a bit intimidating. I also featured news on the inaugural FF Corse GT Driver Academy, what happens at a race driver school and the type of driver that teams love. Click here to read all that and much more.

We Have Tossed Out the Cookies!

Motorsport Prospects has tossed out the use of website cookies and has taken a privacy-first approach to the website. Website cookies, while convenient from a site owners perspective, are by necessity intrusive on a user’s privacy. Click here to read more on why I made the change.

How to Use ChatGPT to Secure Motorsport Sponsorships

Last week featured some tips on how to use ChatGPT to secure motorsport sponsorships. Read also about the digital transformation of motorsport sponsorship and much more. Click here to read all the details.

McLaren 720S GT3 Takes Center Stage in This Week’s Marketplace

A McLaren 720S GT3 took center stage in last week’s Marketplace as I featured some amazing race cars for your review in the return of the Motorsport Prospects Marketplace. In addition to the McLaren I had two amazing Radicals, an awesome Acura GT3, an iconic Lamborghini Super Trofeo and a rare Ferrari to get you to the track in style. Click here to see the cars and whether they are still available.

Are Sim Racing Rigs Worth the Investment for Improving Racecraft?

Are sim racing rigs worth the investment for improving real-world racecraft? You will find the answer in last week’s Racecraft & Race Cars Roundup. I also have explanations of both understeer and oversteer, all about data loggers and the increasing popularity of vintage racing. Click here to read all the racecraft tips and more.

Highlights From the First Ever Prodigy Draft

Highlights from the first ever Prodigy Draft kicked off last week’s edition of the Sim Racing Roundup. I also featured sim racing Radicals and using ChatGPT to create iRacing setups. Click here to read the latest sim racing news for racers not gamers.

The Challenge of Achieving Sustainable Logistics in Motorsport

The Sustainable Motorsport Roundup last week highlighted the ongoing challenge of achieving sustainable logistics in motorsport. Though not impossible, these challenges are complex, with opinions divided—some believe progress is too slow, while others feel it’s being impeded. Click here to read all the details as well as the latest high performance sustainable motorsport news.

Leadership Struggles Stir Trouble at Audi’s F1 Project

Finally, rumors abound that leadership struggles have stirred trouble at Audi’s F1 project and in last Friday's Business of Motorsport I had the details. I also had an opinion on how the “F1” film could be F1’s “Barbie moment”, the future of London’s Formula E E-Prix and NASCAR’s international expansion plans. Click here to read the latest Business of Motorsport news.

The Week Ahead

In the week ahead on Motorsport Prospects I have advice on what to do if you suspect that your teammate has better equipment than you, the importance of building relationships with your sponsors and how to compete in endurance racing.

Quote of the Week

“If you no longer go for a gap that exists, you’re no longer a racing driver.”

- Ayrton Senna

The Last Lap

Prepare to argue debate this amongst your friends. Do you agree with Sports Car Digest's list of The Best Italian Sports Cars of All Time?

"After all, Italy is known for its zealous dedication to finding beauty and excitement in everything, which definitely reflects on our favorite automotive segment. With that in mind, it is near impossible to make a definitive list of Italy’s greatest sports cars without it being an encyclopedic collection. So, here’s our selection of fifteen amazing Italian sports cars that all played important historical roles, shaping the automotive world to this very day."

Thanks as always for reading,

Mark

Publisher - Motorsport Prospects