Forbes Magazine just released a very compelling article that spells out the singular biggest X-Factor with regards to the college personal statement ...
And it's the ability to make your reader laugh.
Yup, the art of levity.
On paper, most applicants are identical (similar to the same GPAs, SAT scores, extracurricular, etc) ... but how do they stand out from the crowded pool?
Well, the experts are stating that when they chuckle a wee bit with the applicant, they tend to bond in more meaningful ways.
In today's video, we study approaches to lead with this degree of levity and lightheartedness.
It's a strategy that I've equipped students with for years, so it was good to get the proverbial head nod from a source such as Forbes.
Here's the link to the video
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