Is this something you're struggling with?
Feb 20, 2023 3:45 pm
Hey ,
You are great at running your business! That's your zone of genius, as it should be. But you struggle to stay consistent on social media. That's understandable. There is a lot to staying consistent. That's why agencies like mine exist.
So you have 2 choices.
- It may be time to outsource so you can stick to growing and scaling- if that's the case, let's talk.
- You need a better system that doesn't take up so much of your time and allows you to create content that actually converts.
Here's where to start. If you just sit down every day and think, what do I want to say? You probably struggle. My mentor Rachel Pedersen describes it as "what is my ideal customer crying about?" Try this instead:
- What is your goal with social media? Send them to your freebie, book a call, buy my product, get booked as a speaker...
- What topics do I want to be known for? list 3-5
- What questions is my customer asking about these topics? Find these at answerthepublic.com, Facebook groups that they're in, Quora or Reddit or even searching YouTube, Google and Tik Tok
- Take your 3-5 topics, answer 1 question for each, add a call to action of how you can help your ideal client even more.
The above is a framework you can use every week to batch create or every month to build out a content calendar.
On Tik Tok, using trends can make this a little bit easier. I send out trends every Monday, to get them start here.
Using trends gives you a jumping-off point to create the content around. With trends you don't have to start from scratch, you start with the sound and use them to create your content.
Let me know what questions you have,
Jen
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P.S. I want to help you get seen and get sales using your social media! Here’s some ways we can support you today.
Social Media Case Study: In 2021 we helped our client increase their sales over 30% to $3 million. Here's what we did: I want to see it
Free Get Your Next Sale Off Social Media Guide: If you’re spending time on social media for your business- you want to be getting the most of it. Here are 9 ways to get your next sale off social media: 9 Ways to Get Your Next Sale
60-Minute Clarity Session: Do you need to talk to someone about what's going on with your social media accounts? Book a strategy session to find clarity, confidence, and direction.
Done For You Social Media for 7-8 Figure Businesses: If you want strategy and management to elevate and professionalize your social media presence, apply to work directly with my team: Apply Here