Aristotle in the Boardroom
Oct 13, 2022 11:31 am
Aristotle in the Boardroom
As the sales team takes their seats in the boardroom, CEO, A.C. Tosser, rises from his seat and begins to address the staff.
Tosser begins by explaining how the next level of sales will positively affect the commissions and bonuses for the people in the room. He chides Mary, “You could finally get that new pool you have talked about,” and, “Fred, you will finally be able to start saving for Little Fred’s college tuition.” He continues, “If sales continue to rise, we will be implementing a program to support the local dog rescue. Ed and Anna, will I be able to get your help on that?” “Oh, and, by the way,” he adds, “we are confidentially trying to arrange to hold this year’s Holiday Party in Las Vegas. It will depend on our mid-year totals, but I just thought you’d like to know.” As he continues, the tone is not only a discussion, but the staff begins to become excited and the room fills with energy!
A.C. Tosser understands how to motivate his staff. As a student of Greek philosophy, he knows that Aristotle’s rhetoric is as relevant today as it was twenty-five hundred years ago. The theory advanced by Aristotle includes three categories of focus when presenting a convincing argument. They are Ethos, Logos, and Pathos...
Maximize the Impact of Every Word You Speak
In What’s Your Freakin’ Point: Maximize the Impact of Every Word You Speak, Joe Curcillo shows you how to be an engaging, credible, and powerful presenter. He shares his lifetime of experience as a courtroom lawyer and a professional entertainer to help you maximize the impact of every word you speak to get your point across!
