Media Mix Modeling: What It Is and How to Use It [+ Examples]
I’ve worked in digital marketing for over ten years and always look for ways to improve my marketing analysis and…
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Be Mine: A Brief History of Valentine's Day Marketing
When I was in grade school, Valentine’s Day was one of my favorite holidays.
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How the Scarcity Principle Can Transform Ecommerce
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow…
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I Took a Deep Dive Into PERT to Create More Accurate Time Estimates [+ Templates, Examples, and Formula]
As the owner of a content business, I need to make accurate project estimates. If a project takes longer than estimated,…
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Webinar Promotion Tips to Make Sure Nobody Misses Your Next One
Webinar promotion is a crucial part of the webinar process, but the webinar promotion tips in this article go beyond…
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Everything You Need to Know About Landing Page Design
Once a visitor lands on your website, you only have about seven seconds to make a great first impression before the…
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The HubSpot Sales Blog's Data-Driven Play That Earned 250k+ Non-Organic Views
The inbound methodology is really important here at HubSpot. I think you could go so far as to say that it's more or…
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How to Harness B2B Influencer Marketing to Grow Your Brand
One of my favorite examples of influence is in the 2004 film Mean Girls.When the girls at North Shore High School see…
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