Jerome Dawson

Marketing Nov 29, 2023

The Car Fire That Sparked Millions of Impressions for Stanley

A car fire ignited a viral marketing moment for the Stanley brand.

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Marketing Nov 29, 2023

9 Thank You Page Examples to Improve User Experience

Landing pages may be the equivalent of making a good first impression, but thank you pages are the final memory you…

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Marketing Nov 28, 2023

Logo Color Schemes: 25 Examples + Tips From HubSpot’s Brand Team

Choosing the right logo color scheme for your brand can make a significant impact on memorability and awareness.

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Marketing Nov 27, 2023

AI marketing campaigns only a bot could launch & which tools pitch the best ones [product test]

At first, AI marketing campaigns were pretty obvious — robotic and stiff. Then, slowly but surely, brands started…

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Marketing Nov 27, 2023

How To Do Representation in Marketing the Right Way (+ Consumer Perspectives)

Welcome to Breaking the Blueprint— a blog series that dives into the unique business challenges and opportunities of…

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Marketing Nov 24, 2023

16 Landing Page Statistics For Businesses in 2023

Are you eager to uncover the latest insights into landing page statistics? Well, you're in for a treat.

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Marketing Nov 24, 2023

Making the Most of Electronic Resumes (Pro Tips and Tricks)

I’ve submitted hundreds of electronic resumes throughout my career. These digital job applications hold so much weight…

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Marketing Nov 22, 2023

How to Create an Email Newsletter [+ Expert Tips & Checklist]

As the former head of marketing for two different tech startups, I’ve learned firsthand that email newsletters can be an…

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