In this episode of Business as UNusual, Maureen Gilbert—author, entrepreneur, and business acquisition mentor—shares how she walked away from a conventional, picture-perfect life to design success on her terms. We dig into innovative strategies for b...
Stay Ready to Get ReadyA few years ago I was talking to a new friend, sharing memories, and I realized I had accidentally climbed a mountain. The second highest mountain in Washington state, Mount Adams. After our chat, I looked it up and learned tha...
On this episode of Business as UNusual, Aicila dives into disruptive podcast marketing with Chloe Williamson, podcast marketing strategist at Interview Valet. Chloe shares actionable insights for business leaders, brands, and health & wellness pr...
The Opposite May Also Be TrueI really like being right about things. In some ways it feels like a shield. If I can predict things and know things, then I have value — to my clients, my employers, my own sense of self worth. It’s conditioning from chi...
In this episode of Business as UNusual, Speaker A dives deep into the myths around solo success in business, challenging the idea that working alone is a sign of strength. Instead, Speaker A highlights how genuine community, accountability, and frict...
Playing to LoseI loved playing cards with my grandmother — nothing more than cribbage. I didn’t love that I always lost. Finally, after losing several games in a row, nine-year-old me suggested we “play to lose.” My grandmother asked what I meant and...
In this episode of Business as UNusual, Aicila challenges the traditional notion of productivity and dives into the difference between a life that’s full versus one that’s truly fulfilling. Drawing on personal insights and cultural observations, they...
Same Week, Different StoryWhen I was in 7th grade, our drama teacher was absent one day and our principal, Stephen Heinz, was our substitute teacher. He asked how we were doing and one of the kids said, Life sucks. Dr. Heinz got curious, what sucks e...
The Compentence CostumeThe mythology we inherit — especially in the US — is almost entirely built around the lone genius. But the story has a shadow side as well: the way it quietly teaches us that needing other people is a liability. What would you...