🍩 Good day, Donuts!
We are early risers, but I had a rough time getting up this morning, around 8 AM. Last night, I went do-nuts about Semantic SEO and Theoretical SEO. I first found one article about 4 case studies. The founder of hiolisticseo.digital has conducted 4 case studies, where he grew 4 websites from 0 to XXX thousand views in just 3 to 5 months (different for each project). And all this, without doing any technical SEO or link-building activities.
Fascinating. I got hyped.
However, the topic is rough for someone who will face all the terms and theories for the first time. I could only understand, maybe, 15% of the theories outlined in his 14 000 words guide. I will have to keep reading and re-reading all articles.
Anyway, Semantic SEO's power to outrank competitors without link building is lucrative, and it is worth the time I plan to spend on the topic.
Here Are Some Solid Points Behind the Importance of Semantic SEO:
- Through Semantic SEO, you gain topical authority by covering every aspect of the topic you are writing about.
- Semantic SEO allows you to hunt and steal as many featured snippets, as possible, by gaining topical authority without the need to have a massive traffic or domain authority upfront (check the case studies).
- You don't need to write lengthy articles just for the sake of having "the most content." Content should be as short as possible. Content should be as long as necessary.
- You must answer the questions in as few words as possible. There is a connection between the number of words present in a sentence. The longer the sentence, the more complicated for the algorithm to understand its meaning. Take, for example, Google Translate. Have you noticed that it's better at translating shorter sentences instead of longer ones? Why do you think so?
- You need to answer questions straightforwardly. For example, "what is the most expensive car on the market" should be answered as "the most expensive car on the market is (...)." Don't write about the origin of the car, only answer the question.
- Don't give your opinion in your articles if you want to gain topical authority. Present well know and proven facts about the topic you are writing about.
- As this is a rich snippet hunting approach, everything you said should be present where you said it should be. Confusing? Here is an example. If you say, "Here is a list of the top 10 Nike sneakers," the sentence should be followed by a listicle of 10 Nike sneakers, not the history of Nike, for example. Actually, this is precisely what "semantic" means.
There are much more points to make, and I suggest you read this article (where it all started for me). The language is accessible for the average SEO brain with no previous touch to Semantic SEO. And if you want to go all the way up, read the complete guide here—solid 14 000 words, which need lots of coffee and concentration.
👩🎨Outdoor's Niche Website: Redesign Insights
As I have already mentioned in last week's newsletter, I installed the new theme and redesigned the website. Here are the changes I've made:
1) Homepage:
- Before: The home page was a chaotic, static page, pulling random posts, looking spammy.
- Now: The home page structure consists of:
- Above the fold, eBook download CTA section;
- Custom category section. I have a custom-made page for each category, where I list all posts related to that category. My home page links to all custom category pages, right after the eBook CTA section;
- CTA banner section for social media following;
- Product Reviews section for category "A;"
- Product Reviews section for category "B;"
- Product Reviews section for category "C+D+E+etc.;"
- FAQ section, linking to blog posts, which answer popular questions in the niche;
- eBook download CTA section (present along with the whole website);
- Footer section.
2) Product Review Listicles (blog post where I list product reviews in a listicle format).
- Before: There wasn't any clear structure to follow. Just post the content, use pre-made boxes for the products, and that's it.
- Now: The current structure for a blog post, which reviews products, is strictly pre-defined:
- Table of contents;
- An affiliate disclosure box;
- Editors' Choice: Top 3 products;
- 100-200 words, to the point intro;
- The listicle of the products, which include honest product reviews and pre-defined designs;
- Concluding part - short, to the point conclusion;
- Recommended product CTA box, where we recommend the best product from the list, based on our research.
Phew. It may not be easy to picture both structures. I will create mock-ups for the home page and the post templates with the February update.
To give you a glimpse of the amount of work one review post requires—it takes 3 to 4hr of work to format, upload, and create the designs for each blog post. It is a lot of work but I don't want my website to look spammy. I insist on sustaining a well-designed, well-branded, authoritative affiliate website in the niche. And I won't compromise my website's quality, even if this means for me to put more hours into publishing a post.
🗓️ My Simple Work Schedule
Based on my last two weeks' experiment with Pomodoro blocks, starting next week, my work schedule will be as follows:
- Mondays: 4hrs work on milaonsupplements.com; 5hrs work on my outdoors niche website.
- Tuesdays: 9hrs work on my outdoors niche website.
- Wednesdays: 9hrs work on my outdoors niche website.
- Thursdays: 5hrs work on my coupon niche websites (3); 4hrs work on milachervenkova.rocks.
- Fridays: 9hrs work on milachervenkova.rocks.
- Saturdays + Sundays: private:)))
This time, I will break work into 60min Pomodoro blocks. 5min rest time, and after every even block, I will take a 10min break.
I have also left time for 1hr lunch break, and 90min workout break.
I wake up at 7:00, drink coffee, and read a book until 7:45. My workday starts at 8:00, and given the plan above, it should end around 20:30. After 20:30, I turn off my work gear and enjoy the rest of the evening unplanned.
It looks a bit harsh, but I don't look at work that way. For me, work is just something to be done. Anyway, I will report how I feel about this schedule in a month.
I can proudly say that last weekend, I finished my flat's renovation, version 1. These days, I'm really trying to catch a break on Sundays. I have to create my buddy's nutrition plan for the next three months (it's just a hobby, I am not doing it for money); I'll clean up the flat, prepare food for the upcoming week, and enjoy the rest of the day reading classic Bulgarian poetry.
Enjoy the day, donuts:)
Own your future, Friends!
Mila 💌
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