The Stuttgart Market Letter by Stuttgart Market Letter

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The $83,000 911 R Option

Some cars are rare, but in this world options make them even rarer.

Good Morning! A stronger day in the Porsche market yesterday was led by the sale of a $420k 911 R. A number of no-sales over $100k could have pushed market volume over $2m had they hammered down and found new homes.


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THE MARKET

Sell-Through Rate: 75%

Market Volume ($): $1,565,552

Market Volume (units): 20



TOP SALES

2016 911 R $420,250 Bring a Trailer

1973 911T Coupe $255,000 Bring a Trailer

2018 911 GT3 Touring 6sp $183,000 Bring a Trailer

1998 911 Carrera S Coupe 6sp $126,000 Bring a Trailer

2012 911 Turbo S Cabriolet $112,500 Bring a Trailer


SPOTLIGHT

image

PHOTO CREDIT BRING A TRAILER


If you looked at the last handful of sales for 911 R, you'd think they are heading in a downward trajectory like some of the other 991-generation GT offerings. But if you pull back and look at the picture a year paints, there seems to be a slight lift in the average price line with the most interesting part being the swing in prices above and below the average.


We see prices as low as $395,000, a high sale of $533,000, and everything in between. One would think ok, that's normal, it must be the difference in mileage. But no, they are all either delivery mileage or low mileage examples with the highest being 5,300.


So what gives? Well, it seems that the 911 R is VERY price sensitive when it comes to options. Take the most popular color combo sold at auction, White w/ Red stripes and Houndstooth inserts, and change one option: CXX Blue Stripes. Those blue stripes added an additional $83,000 to the hammer price with mileage being equal.


How's PTS affect prices at auction you may ask? The last PTS R to cross the auction block was a little more than a year ago and sold for a little over $100,000 more than a similar mileage car.


You may recall that I wrote about the effect color has on the GT car market a few weeks ago. With your "typical" higher production GT car, color only has a 5.4% effect on the price. But when you have a very limited car (991) offered in only two colors as standard with only ~70 leaving the factory bound for North America in PTS, the demand for something different skyrockets.


NEW & NOTEWORTHY


AUCTIONS ENDED 11/2

2016 911 R $420,250 Bring a Trailer

1973 911T Coupe $255,000 Bring a Trailer

1984 911 Turbo Race Car $185,000 Bring a Trailer

2018 911 GT3 Touring 6sp $183,000 Bring a Trailer

1998 911 Carrera S Coupe 6sp $126,000 Bring a Trailer

2020 911 Carrera S 7sp $114,000 PCARMARKET

2012 911 Turbo S Cabriolet $112,500 Bring a Trailer

2021 911 Carrera Cabriolet $112,000 PCARMARKET

2018 911 Turbo Cabriolet $110,000 PCARMARKET

2005 911 Turbo S Coupe 6sp $100,997 Bring a Trailer

1971 911T Targa $80,000 Bring a Trailer

2014 911 Carrera S Coupe $71,500 Cars & Bids

2014 Panamera Turbo S $67,555 Bring a Trailer

1967 912 Coupe 5sp $52,500 Bring a Trailer

1974 911 Coupe 5sp $52,500 Bring a Trailer

1983 911SC Targa $46,250 Bring a Trailer

1995 911 Cabriolet 6sp $44,000 Bring a Trailer

2000 Boxster $17,250 Bring a Trailer

2004 Cayenne Turbo $11,000 Cars & Bids

2000 Boxster 5sp $6,250 PCARMARKET


*Prices in Red denote a high bid and no sale

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