Your early access to registration for next week's Product Coffee is open!
There is a lot of conversation about the overlap between Product Management and Customer Experience (CX). This week, Join Lisa Crymes and Jerry Seufert to discover some lessons that both disciplines can learn from each other to create products and experiences that have transformative impact on customers.
In this session we will share stories from the product management and the customer experience front lines.
- What is Customer Experience?
- Customer experience case studies
- What tools are used in Customer Experience and what insights do they generate
- How to apply Customer Experience to Product Management
The program begins at 8 AM, but you can join as early as 7:30 AM for extra networking if you like!
Once you register, we'll share details for the Zoom meeting.
The Speakers
Lisa Crymes is the Chief Marketing Officer for Preventric, a digital health company based in Birmingham, AL. She has provided progressive, strategic leadership to the healthcare field for more than 20 years, emphasizing marketing, product management, business development, strategic planning and consulting. The connecting threads running throughout Ms. Crymes’ career are innovation and revenue growth. Her accomplishments include successful new product development and launches, business and channel partner development, marketing and strategic planning, product life cycle development, portfolio management, and go-to-market strategies. Ms. Crymes earned her Master of Business Administration and Bachelor of Science in Management degrees from Shorter University. She is also a Certified Customer Experience Professional.
Jerry Seufert is a consultant and executive coach based in Alpharetta. Jerry is an accomplished customer experience visionary, executive counselor, product management advisor, change management expert, critical thinker, writer, and facilitator. Jerry’s ‘first home’ was in the health industries where he led more than 100 projects for hospitals, health systems, provider groups, federal and state health agencies, and solutions vendors, and now serves clients across a number of product and service sectors. Jerry has a B.S., Biology, and M.S., Industrial Engineering, from Rensselaer Polytechnic Institute and joins the Product Coffee sessions most every week.
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