Google’s Query Groups in Search Console: Actually Useful (For Once) You know that feeling when you open Google Search Console and immediately regret it? All those queries. Hundreds of them. Maybe thousands. Each one a slight variation of the last. “B...
Why SEO Still Matters in the Atlas Browser Era Everyone’s talking about OpenAI’s new Atlas browser like it’s the death of search engines. Spoiler: it’s not. Atlas launched in October 2025 with ChatGPT baked into every tab, an Agent Mode that can book...
Do I Need An SEO Specialist? (And How to Know If You’re Just Wasting Money) My friend burned through $6,000 last year on an “SEO expert” who promised page one rankings in 30 days. Know what he got? Keyword-stuffed blog posts that read like spam. Zero...
Can SEO Be Done By AI? (Spoiler: It’s Complicated) Here’s the question everyone’s asking: Can SEO be done by AI? The short answer? Yes and no. TLDR: AI can perform many SEO tasks, including keyword research, content optimization, competitor analysis,...
AI vs SEO 2026 Showdown: The Real Story Behind Search’s Biggest Plot Twist Here’s what nobody’s telling you about the AI versus SEO 2026 “showdown” that is happening right now. It’s not actually a showdown at all. I’ve been watching marketers panic a...
7-11-4 Rule: Unlocking Customer Trust Across Multiple Platforms, Especially In The Era Of AI People these days need more time and exposure to your brand before they’re willing to buy. Google’s research pointed out that modern consumers want significa...
Can You Do Local SEO Without a Website? So, you’re running a local business, and you keep hearing how important it is to have a website. But let’s be honest, not everyone’s got the time, money, or patience to build one. The big question is: can you s...
Local SEO Strategies for Multi-Location Businesses: How to Actually Show Up Where It Counts So, you’ve got more than one location. That’s awesome… until you realize Google doesn’t magically know how to promote all of them equally. Turns out, showing...
How to Promote Your Cleaning Business (Without Losing Your Mind or Your Mop) If you’re running a cleaning business and wondering why you’re not swimming in new clients, the problem might not be your skills, but instead, it might be your marketing. To...
Running a small business is a bit like juggling flaming swords while riding a unicycle—you’re doing everything at once, and just hoping no one notices you’re making it up as you go. But here’s the thing: if your marketing plan hasn’t been updated sin...