Did you miss it? New blood at @geopathooh and bad news for #truckads because of #ab5 find out at theoohinsider.com in yesterday’s episode. #oohadvertising #oohaddicts #billboardadvertising #mediamaven #advertising
Talking a lot recently about digital dollars going to #retailmedia networks online but is the real hidden value in those same networks…but in the real world? Destination Retail like the 137 synchronized screens at @americandream.mall and powered by @boldsite_media 👏 presents opportunities for brands to create immersive experiences with the audiences they care most about reaching. If that audience is valuable online, riddled with distractions, how VALUABLE is it to have them in a captive shopping environment at the point of purchase? #consumerbehavior - activate 🚨
@geopathooh adds a new head of product, find out what we know so far and #truckerlife in #california is about to get a whole lot harder - what does it mean for #oohmedia in the state? Are you a #marketingexecutive looking for a quick, digestible news that’s relevant to you? Check out theoohinsider.com and grab today’s episode.
Psssst…I wanna tell you a secret sales hack I’ve been using for years and never leave home without. It’s called “third party credibility”. It’s when you introduce a third person to a two-person negotiation/relationship/etc who adds credibility to what you’re already saying, by saying the same thing which validates the thing being said to the person listening. I want you to use this podcast as your third-party credibility. Share an episode to start a conversation with a new business opportunity, your dream prospect, or the world-class clients who trust you to guide them. Also makes a great internal tool for media sales teams and brand leaders alike. Check it out at theoohinsider.com and get today’s edition.
Dropping in < 30 minutes, the #tearsheet for #mediamavens and #mediamavericks alike at theoohinsider.com all about how #traveladvertising may he a hedge to impending recession. How can you use the insight to level-up your brand or operation?
Like a fireworks finale to #mailday with new swag from #leagueside and the #wingrindpodcast AND #signbird coming in hot with a new lineup of #truckerhats
What did @google #insights reveal about #searchenginemarketing and #keywords that could be a key to surviving the impending #recession. Are you a #brandmarketing expert or advise brands on #advertising? Then this is for you.
@allbirds marketing team gets it. #messaging on point, taking real market conditions into account for their customers to make decision-making (aka “buying stuff”) - easier.
Making the decision to create content for others has been the best thing I’ve done for myself, professionally. It’s professional development through guest conversations. It’s the research for the daily show. It’s the DM’s with new friends and old, talking about what’s going on in their world and how the content has helped them. If you want it, you’ll do it. If you don’t, you won’t. Here’s the secret ‘why’ because… “You can have everything in life you want, if you will just help other people get what they want.” #zigziglar
News from @lamartransitadvertising as @soulcycle says “f*ck it” and the case for #trucksideadvertising as a hedge to driver and #supplychain shortages to unlock growth in a slowing economy. Check it out - Today’s edition of #oohinsider daily at theoohinsider.com (it’ll be the one at the top of the page!) If you work in #oohmedia or #advertising in general, this is the show for #executive teams, #businessdevelopment, and #founders alike. <12-minute listen for today’s news and tactics you can use from the frontlines of #outofhomeadvertising
Tim Rowe
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