Embrace the unsubscribe...One of the most challenging things that email marketing managers have to deal with is email unsubscribes. While the unsubscribe rate cannot be totally eliminated, you can still reduce it.So, what is a good email unsubscribe...

Select the best affiliate products for your niche - Part 1.In this week's newsletter, we look at affiliate networks / programsAffiliate networks/programsSo first, for those of you that are fresh to affiliate marketing, there are many types of affilia...

Build your tribe of raving fans - Part 6We started a while back to how to dive into the "how to connect" with your audience on social media.Let's look at one of my favorite platforms: Twitter.On Twitter, you get 280 characters to be worth paying atte...

Hi there,This week, your freebie is all about building & launching your membership website.Live Workshop Series: Turn What You Already Know, Love, And Do Into A Profitable Membership BusinessPart 1: The Membership Movement (Thursday, April 21, 20...

Hi there,Here's my weekly update for Apr 17, 2022...Happy Easter Monday!Now when I think of Easter,I don’t think of material things.I use it as a reminderOf the joy it brings.—Michael A. Burke Sr.In The NewsTwitter - Elon Musk planning to do a hostil...

Promising honest copyOnce someone opens your email, they’re going to read your copy. They will already have an impression from your subject line about what they’re going to see and the copy within your email should fulfill that expectation.Make hones...

Build your tribe of raving fans - Part 5We started a while back to how to dive into the "how to connect" with your audience on social media.Before we dive into one of those social media channels, I want to point out the moment we sign up for one of t...

Write quality content that people want to read - Part 3In this week's newsletter, we take a last look at how to write quality content that people want to read.Content ResourcesEver get stuck about what you should write about in your next blog post?Or...

Hi there,This week, your freebie is all about scheduling your marketing in one place.It’s your secret weapon to finally see, schedule, and share your marketing, all in a single calendar.See the big picture in one marketing calendar.So you’ve got more...

Hi there,Here's my weekly update for Apr 11, 2022...In The NewsGoogle Universal Analytics (UA) Is Leaving July 1, 2023If you still use Google Universal Analytics (the UA version), know that Google has plans to sunset it in 2023. That gives you more t...