The Off-Track Skill That Could Make or Break Your Racing Career

Jun 02, 2026 10:01 am

Hi ,


It's encouraging to see corporate Canada investing in the next generation of Canadian motorsport talent. Last week, I highlighted an exciting new motorsport scholarship initiative from Mercedes-Benz Canada aimed at helping young racers advance their careers. That story, along with other important developments from across the racing world, is featured in this week's edition of News Racers Can Use.


Mercedes-Benz Canada Launches $50,000 Motorsport Scholarship

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Mercedes-Benz Canada has launched a $50,000 motorsport scholarship and I had all the details in last week’s Driver Development Roundup. I also had details on the importance of team debriefs, what’s coming up on the podcast and much more!

Click here to read all the driver development news from last week.


Budgeting for Formula 4

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Budgeting for Formula 4 is just some of what you learned in last week’s Business of Being a Race Driver. I also had advice on building a brand in motorsport and more!

Click here to read all the race driver business advice I covered.


Will New GT3 Cars Price Out Customer Racers?

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Will the new breed of GT3 cars price out customer racers? That’s the questioned posed to SRO’s Stephane Ratel and you heard his thoughts on the topic in last week’s Racecraft & Race Cars Roundup. I also had Ayrton Senna’s track notes, Dome’s Next Formula Project and more! Click here to read it all.


The Off-Track Skill That Could Make or Break Your Racing Career — Featuring Alexandra Schieren

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Winning races is no longer enough.


In today’s ultra-competitive motorsport landscape, every driver on the grid is fast — so what sets you apart?


In last week’s episode of the Motorsport Prospects Podcast, Alexandra Schieren joined me to make the case for something too many young drivers overlook: communication and PR.


Click here to hear what she had to say on the topic.


David Coulthard Drives the Formula E GEN4 Car

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David Coulthard drove a Gen4 Formula E car in Monaco a few weekends back and you will see and read how it went in last week’s edition of the Sustainable Motorsport Roundup. I also had details on synthetic fuels at the Nürburgring and the Ferrari Luce!


Click here to read all the latest sustainable motorsport news.


How AIX Racing Uses a Sim to Prepare for Formula 2

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How AIX Racing uses their sim to prepare for Formula 2 races is just part of what was covered in last week’s Sim Racing Roundup. I also had SimCraft’s partnership with the International Council of Motorsport Sciences, why Lewis Hamilton doesn’t use a sim and more!


Click here to read how sim racing and real-world motorsport compliment each other.


Gucci Takes on LVMH in F1

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Gucci is entering Formula 1 as Alpine’s title sponsor next year and last week’s Business of Motorsport Roundup has all the analysis you need. I also had details on the business of the Indy 500, the latest sponsorship deals and more.


Click here to read the latest news on the business of motorsport.


The Week Ahead

This week on Motorsport Prospects features some excellent advice for all racing drivers including:


  • Sage Karam on mental health.
  • How you should conduct a debrief.
  • The life of an F1 reserve driver.
  • The importance of sponsorship activation.
  • Mike Maurini of RTD Media Services explains on the podcast why you need to get to the track and more!


Quote of the Week

"Don’t just focus on the driving." - PR Professional Alexandra Schieren on Episode 12 of the Motorsport Prospects Podcast


The Last Lap

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The 1950s were one of the most fascinating eras in motorsport history, defined by innovation, ingenuity, and a generation of drivers and engineers who helped shape the sport’s future. Remarkably, a dedicated community of enthusiasts continues to keep the spirit of 500cc racing alive today. In 2023, Gordon Cruickshank of Motor Sport Magazine attended a 500cc reunion and explored this unique corner of historic motorsport, meeting the passionate racers preserving these remarkable machines and their legacy. Read his fascinating report here.


To your success on track and off!

Mark Boudreau

Motorsport Solutions Architect at Motorsport Prospects

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